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Michael Grasmick, PhD WREN Coordinator University of Wisconsin Department of Family Medicine

Taking WREN Surveys: An Uncomplicated, Fast and Rewarding Approach to Contribute to Primary Care Research and Quality Improvement. Michael Grasmick, PhD WREN Coordinator University of Wisconsin Department of Family Medicine. Outline. Background Goal Methods Discussion Acknowledgment.

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Michael Grasmick, PhD WREN Coordinator University of Wisconsin Department of Family Medicine

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  1. Taking WREN Surveys: An Uncomplicated, Fast and Rewarding Approach to Contribute to Primary Care Research and Quality Improvement Michael Grasmick, PhDWREN CoordinatorUniversity of Wisconsin Department of Family Medicine

  2. Outline • Background • Goal • Methods • Discussion • Acknowledgment

  3. Surveys Come in a Variety of Flavors • Customer Satisfaction • Employee Satisfaction • For-profit Marketing • Non-profit Marketing • Event Planning • Education • Research

  4. Some Are Bothersome

  5. Some Offer Big Incentives

  6. We Want to Appeal to Your Sense of Giving to a Research Endeavor… … and Make You Feel Oh So Good

  7. We Struggle with Survey Compliance • WREN and WAFP launched surveys are less than reliable • << 80% of target population respond • WREN survey compliance has tracked downward over time • In a health literacy study: greater compliance with paper vs. e-surveys

  8. Goals 1. Develop and retain a group of approximately 200 clinicians that will agree to reliably respond (>80% compliant) to not more than 12 WREN-deployed research or quality improvement surveys. 2. Promote WREN by providing feedback and value to grow our membership.

  9. Methods 1. Collaborate with WAFP to find 200 survey takers for one year 2. Validate e-mail addresses and no technical issues (firewalls) to set up for e-survey (Zoomerang) 3. Statistics: Is this group of survey takers generalizable to entire population of WAFP? 4. “Carefully” design surveys: describe purpose and make as simple/short as possible

  10. Methods 5. Steering committee approves 12 surveys 6. Deploy survey monthly 7. Track survey compliance 8. Provide feedback at end of each 9. At end of year, ask how to improve

  11. Survey the whole or 200 that represent Wisconsin Clinicians? SarinaSchrager Jon Temte Dennis Baumgardner John Beasley Chris Sinsky David Feldstein Tom SinsKY David Hahn Steve Yale Kari Lathrop Capul John Frey Leon Radant

  12. Discussion 1. Impediments to survey taking? 2. Perceived value of survey taking? 3. How to add value to you and your practice? 4. Incentives? 5. How to maximize the appeal? 4. Other?

  13. Acknowledgements • Community-Academic Partnerships core of the University of Wisconsin Institute for Clinical and Translational Research (UW ICTR), funded through an NIH Clinical and Translational Science Award (CTSA), grant number 1 UL1 RR025011)

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