1 / 10

Winter Weather Communications

Winter Weather Communications. Bruce Howard, Director of Customer Services and Marketing Metro Transit - Serving the Minneapolis / St. Paul Area February 26, 2013. Metro Transit at a Glance. 81 million rides in 2012 Serves 60 cities 127 routes 125 bus 1 light rail line

radwan
Télécharger la présentation

Winter Weather Communications

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Winter Weather Communications • Bruce Howard, Director of Customer Services and Marketing • Metro Transit - Serving the Minneapolis / St. Paul Area • February 26, 2013

  2. Metro Transit at a Glance • 81 million rides in 2012 • Serves 60 cities • 127 routes • 125 bus • 1 light rail line • 1 commuter rail line • 941 vehicles • 2,800 employees • $323 million budget • METRO Green Line LRT to begin service in 2014 “We at Metro Transit deliver environmentally sustainable transportation choices that link people, jobs and community conveniently, consistently and safely.”

  3. Minnesota at a Glance – Dec. 9 Blizzard

  4. Preparing for the Storm • Winter Weather Team • Tracks storms • Operational readiness • Communications • On-time performance • Number of stuck buses • Incidents…

  5. Communicating with Customers and Media

  6. The Marketing Opportunity

  7. Transit to the Rescue

  8. The Results • Ridership • Northstar • Light Rail • Bus Routes • Social Media • Media Coverage • Positive testimonials

  9. Completing the Circle

  10. Contact Information Bruce Howard Director of Customer Services and Marketing 612-349-7694 bruce.howard@metrotransit.org John Siqveland Manager of Public Relations 612-349-7089 john.siqveland@metrotransit.org

More Related