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This report analyzes occupancy and average daily rate (ADR) trends in Australia and New Zealand from 2000 to 2004, projecting future growth in the tourism sector. By June 2005, international visitor numbers increased by 6.3% to 5 million, with a forecasted average annual growth rate of 5.1% in visitor nights through 2014. Factors such as the rise of capital cities for conferences, increased airline capacity, and strong domestic hotel investments point to a positive outlook. However, challenges like fuel pricing and potential health concerns could impact growth.
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Outlook On the plus side • Year end June 2005 international visitors up 6.3% to 5 million • TFC forecast aagr growth in international visitor nights of 5.1% between 2005 – 2014 • Growing popularity of capital cities for conference/convention business • Cairns Conv Centre voted World Best Congress Centre 2004 • Development of Darwin City Waterfront & Convention Centre worth $1billion • Approaching overall supply and demand equilibrium after period of oversupply in many capital cities • Low cost domestic airlines promoting travel to wider spectrum of the community • Increased airline capacity • Strong domestic hotel investment appetite – Mulpha, Eureka • Emergence of India and China as strong potential source markets On the downside • Fuel pricing both in regard to domestic and international travel could potentially put a break on growth in visitor nights • The potential spread of Avian flu in the Asia Pacific region • Softening of Japanese visitor market in Queensland market
