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Orange County Arts & Cultural Affairs Cultural Tourism Funding. Presentation to the Board of County Commissioners October 8, 2013. Arts & Cultural Affairs Advisory Council. Overview of Evaluation. Identity (25 pts.) Quality (25 pts.) Tourism (30 pts.) Implementation (20 pts.). Summary.
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Orange County Arts & Cultural AffairsCultural Tourism Funding Presentation to the Board of County Commissioners October 8, 2013
Overview of Evaluation • Identity (25 pts.) • Quality (25 pts.) • Tourism (30 pts.) • Implementation (20 pts.)
Summary • 30 organizations attended workshops • 25 organizations requested $2,036,284 • Total project budgets are $14.5 Million • 168,000 out-of-town guests anticipated • TDT Funding available $1,870,171
Recommending 24 organizations • 6 Exhibitions, 7 Festivals, 11 Performances/ Seasons • Five new recipients: • Art & History Museums - Maitland, Bengali Society, Holocaust Memorial, Orlando Community Arts, Winter Garden Heritage
Unanimous Recommendation Organization Orange County Funding Approvals Orlando Philharmonic $150,000 Orlando Museum of Art $150,000 Enzian $150,000 Orlando Science Center $150,000 Orlando Shakespeare Theater $150,000 Orlando Repertory Theatre $150,000 Association to Preserve the Eatonville Community $101,825 Orlando Ballet $101,825 Subtotal $1,103,650 Bach Festival Society $75,000 Orlando Fringe $75,000 Garden Theatre $75,000 Friends of The Mennello Museum of American Art $75,000 Central Florida Ballet $75,000 Mad Cow Theatre Company $50,913 Subtotal $425,913
Unanimous Recommendation Organization Orange County Funding Requests Crealdé School of Art $40,000 Holocaust Memorial Resource and Education Center of Florida $14,334 Downtown Arts District $40,000 The Winter Park Playhouse $40,000 Winter Garden Heritage Foundation $32,000 Orlando Community Arts, Inc. $40,000 Art & History Museums – Maitland $40,000 Global Peace Film Festival $40,000 AlbinPolasek Museum & Sculpture Gardens. $27,120 Bengali Society of Florida, Inc $27,154 Subtotal $340,608 Total Requested Funding: $1,870,171
Measuring Tourism • Surveys • Hard copy • On-line • Ticketing system zip codes • Web traffic & Social Media • Partnerships with research firms • Americans for the Arts Economic Calculator
Projections • Attendance: 641,748 (26% from out of town) • Increased awareness of Orlando as a cultural destination (national press) • Spending: $28,508,726 • Return on Investment: $14:$1
Request Action: Approval of the Arts and Cultural Affairs Advisory Council’s funding recommendations for the Cultural Tourism program for FY 2014.
Totals Over Three Years • 69 Photographers • 126 Photographs • Viewing Locations: • AlbinPolasek Museum & Sculpture Gardens • Library at Alafaya, Herndon, Hiawassee, N. Orange, Downtown, South Trail, West Oaks, Windermere, Winter Garden, Southcreek, Southeast, and Washington Park • Lowndes Shakespeare Center • Orange County Administration Center • Orlando City Hall • State Attorney’s Office, 9th Circuit • Winter Garden City Hall
37 Pieces Not Owned by OC • In-Kind Services and Artwork Donated: • Over $60,000 • Amount to purchase: • $9,664