180 likes | 301 Vues
At the 2014 OCULA Spring Conference, Joanna Blair and Autumn Piette shared insights from an Open House event that, despite preparations like custom t-shirts, beverages, and demonstrations, saw surprisingly low attendance. This session explored what went wrong and reexamined the event's goals. With a focus on delivering a clear and targeted message, the speakers emphasized the importance of understanding the audience and fostering engagement. The presentation included visual aids and reflections on the outcomes, aiming for more successful future events.
E N D
OCULA Spring Conference 2014Lightning Talk FACULTY OPEN HOUSE Presented by Joanna Blair and Autumn Piette
Reexamined the goals Photo via Swen-Peter Ekkebus on Flickr
A focused message One message Image via Pippalou on Morguefile
Target audience Image via 15299 on Pixabay
Just one message?? http://youtu.be/x7q0Bp_Mm6A
Positive outcomes Photo via Xandert on Morguefile
Moving forward… Photo via Grafixar on Morguefile
Photo credits “Darts dart board bull's eye game playing target” by 15299 , 2013, Pixabay. Retrieved April 8, 2014 from http://pixabay.com/en/darts-dart-board-bull-s-eye-game-102919/ “DSCN5084 [Bottle]” by Pippalou, 2013, Morguefile. Retrieved April 8, 2014, from http://mrg.bz/moqDVM. “Goal!” by Swen-Peter Ekkebus, 2010, Flickr. Retrieved April 1, 2014, from https://www.flickr.com/photos/ekkebus/5020840511/. “Sign-072604-02“ by Grafixar , 2008, Morguefile. Retrieved April 8, 2014 from http://mrg.bz/xYqSSG “SmileyBalls2” by Xandert, 2008, Morguefile. Retrieved April 8, 2014 from http://mrg.bz/S0wsxg