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Google’s New Grooves: The Search Giant Enters the Cell phone Biz

Google’s New Grooves: The Search Giant Enters the Cell phone Biz. James Finley. The News. Yesterday Google/T-Mobile announces the joint release of the G1 The new Google phone will run on T-Mobile service Uses the Android operating system Public release date set for Oct. 13 th -22 nd

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Google’s New Grooves: The Search Giant Enters the Cell phone Biz

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  1. Google’s New Grooves:The Search Giant Enters the Cell phone Biz James Finley

  2. The News • Yesterday Google/T-Mobile announces the joint release of the G1 • The new Google phone will run on T-Mobile service • Uses the Android operating system • Public release date set for Oct. 13th -22nd Reports vary on release date

  3. MASTERS OF THE UNIVERSE:Welcome the OHA • Open Handset Alliance • Developers of the Android Program • ChinaMobile, HTC, Intel, Motorola, Qualcomm, T-Mobile, Telefonica, LG, and Ebay • Program will become part of the future “HTC Dream” product

  4. The G1 takes the Stage • 3.2 in display (320 x 480 HVGA) • Touch screen and trackball navigation • Full QWERTY keyboard • Dual band UMTS and HSPA • GSM/GPRS/EDGE quad-band • Wi-fi and Bluetooth enabled • GPS • 3.2 mega pixel fixed focused camera • Micro SD slot (w/ 1gb card)  support up to 8gb

  5. Additional Features • Include high-speed internet browsing that rivals laptop browsing speed. • Photo sharing and publishing • Instant Messaging • Comes loaded with G mail and G maps • YouTube accessibility • Also syncs with AOL, Yahoo, and MS mail

  6. Service • Cost: $399 or $179 w/ 2 year contract* • $35 for unlimited data and messaging • $10/mo. VoIP service • Automatic switching between call network and Wi-Fi for faster speed and coverage

  7. So What’s Android anyway? • Open source operating system • Amend, improve, and customize • Write new programs for OS • Linux based operating system • Break the mold concern which apps work on which devices / OS / phones

  8. What Else? • Amazon’s MP3 music store is directly linked to G1 • Non DRM-music can be uploaded • Android programs can be downloaded (for free?) from the Market • WikiTude, Cab4Me, GoCart • Will come with a “lite” version of Chrome

  9. Oh No you Didn’t! • Current T-Mobile customer based (31.5 mil.) can’t hack it • Far behind competitors in service size. Currently trying to improve from 2 to 25 cities by year’s end • 3G data plan may be expensive and include hidden costs • Android will have difficulty unseating Apple and In Motion Ltd. (Blackberry) with 2/3 of the “Smart” market: Says IDC, a mobile device research company)

  10. RESOURCES YouTube: A first look at the Google Phone • Bloomberg.com Worldwide • First 'Google phone' unveiled by T-Mobile - Yahoo! News • Google Phone • Live blog First Google Android phone is unveiled News - Wireless - CNET News • YouTube - Android Demo

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