1 / 4

PACIFIC COMPANY

PACIFIC COMPANY. PROMOTING APPLESIDRA IN ORDER TO HOLD THE SHARE OF MARKET FROM CURRENT 5% TO 10%. SWOT ANALYSIS. STRENGTHS. Localized flavor High quality of products (ISO) Well-known brand Many competitors in the local market Conservative marketing strategies in past

richarddanderson
Télécharger la présentation

PACIFIC COMPANY

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. PACIFIC COMPANY PROMOTING APPLESIDRA IN ORDER TO HOLD THE SHARE OF MARKET FROM CURRENT 5% TO 10%

  2. SWOT ANALYSIS STRENGTHS • Localized flavor • High quality of products (ISO) • Well-known brand • Many competitors in the local market • Conservativemarketing strategies in past • Lack of international market experience WEAKNESSES

  3. SWOT ANALYSIS • Promote the product through internet and wide channels of distribution • International competitor with rich fund, such as Coca Cola, Pepsi. OPPOTUNITIES THREATS

  4. Is it possible without apples ? One applesidra everyday, the doctor won’t knock on your door! Pacific Company

More Related