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Dive into the realm of Consumer 2.0 where virtual identity reigns supreme. Explore the shift from physical to online presence, the evolution of consumer behavior, and the significance of engaging with audiences in the digital space. Discover how to adapt marketing strategies to resonate with the tech-savvy Wally generation.
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Where’s Wally?Connecting with Consumer 2.0 jose@lewisandcarroll.com Where’s Wally? Connecting with Consumer 2.0
Where’s Wally?Connecting with Consumer 2.0 2.0 jose@lewisandcarroll.com First, lets try to understand this crazy new… world?
Where’s Wally?Connecting with Consumer 2.0 Where’s Wally? jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 jose@lewisandcarroll.com In 2.0 time, virtual identity is much more important than physical identity.
Where’s Wally?Connecting with Consumer 2.0 the Wally's virtual identity s jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 22 years old 20.000 hours in front of TV 5.000 hours playing with video consoles 5.000 hours in telephone conversations 250.000 messages sent and received 50% has created any kind of content for the Internet 20% will meet their couples on the Internet bloggers per ages jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 once upon a time… time to discover to see ¡ ! yesterday… time to connect to know ¿ ? now 2.0… time to share to understand :-/ ;-) jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 from control to know enterprises domain advertising campaigns segmentation criteria clients to influence to understand consumers authority proximity marketing behavioral maps guesses jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 time to discover to see no research time to connect to know research as a competitive benefit time to share to understand research or death jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 jose@lewisandcarroll.com “A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter-and getting smarter faster than most companies”.
Where’s Wally?Connecting with Consumer 2.0 Where’s Wally? jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 The question is not Where’s Wally? The question is Who’s Wally? jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally I’m Wally jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 2.0 world is here research share enjoy jose@lewisandcarroll.com
Where’s Wally?Connecting with Consumer 2.0 thank you very much for your attention ;-) José Antonio Rodriguez jose@lewisandcarroll.com jose@lewisandcarroll.com