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Australian Marketing Institute

Australian Marketing Institute. QLD Student Marketing Plan Competition 2012. The Australian Marketing Institute is Australia’s official association for Marketing professionals. AMI (QLD) Student Marketing Plan competition 2012.

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Australian Marketing Institute

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  1. Australian Marketing Institute QLD Student Marketing Plan Competition 2012 The Australian Marketing Institute is Australia’s official association for Marketing professionals.

  2. AMI (QLD) Student Marketing Plan competition 2012 The AMI fosters the development of emerging marketers through our Emerging Marketing program. Each year we recognise student’s marketing excellence through the Student Marketing Plan Award. Prizes: • AMI student Award for excellence in marketing trophy (to be held at the institution for the year) • Award Certificates • Attendance to the annual QLD AMI awards lunch • Attendance to the Marketing Summit, paired with Marketing Professional Buddy for the day

  3. Entry conditions: • Students must complete a marketing plan • Students must be undergraduate & studying a marketing subject. • 1-5 students per group • No more than approx. 3,000 words • Submission process: • 3 best marketing plans accepted as finalists from each institution. • Submission date: July 1 2012 • Entry form for each group-(hard copy with marketing plan)

  4. AMI Marketing Plan competition 2012 Judging Criteria: Innovative Marketing ideas. The use of contemporary concepts that are applied appropriately to the context. Communication. Concise, articulate, communications that flows and captures the readers interest. Justified argument. Marketing ideas supported by strong argument, which are based on research Metrics. The use of marketing measurement metrics that enhances the real world application of marketing ideas Judging panel is made up of AMI industry marketing professionals

  5. AMI Marketing Plan competition 2012 • Marketing Plan entries should be posted to: Australian Marketing Institute P.O. Box 169 Palm Beach QLD 4221 • Any inquiries to be submitted via e-mail • qld@ami.org.au Ask your unit coordinator for more information. Visit www.ami.org.au

  6. Australian Marketing Institute Australia’s Professional Association for Marketers

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