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What is important in CSR

What is important in CSR. Riho Mizuta. Introduction. What is CSR? C orporate S ocial R esponsibility Trying to improve the environmental situations through business activities Why CSR is important? We can join some activities for our earth Just to support companies. My viewpoint.

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What is important in CSR

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  1. What is important in CSR Riho Mizuta

  2. Introduction • What is CSR? • Corporate Social Responsibility • Trying to improve the environmental situations • through business activities • Why CSR is important? • We can join some activities for our earth • Just to support companies

  3. My viewpoint • I think • Companies have to make more effort • To get more support from us • I want to suggest • What is important in CSR • To get more support from us • Giving the example of Starbucks Coffee Japan

  4. ExampleStarbucks Coffee Japan • About Starbucks Coffee • The wonderful aroma of coffee • The depth of its taste • The expert knowledge of baristas • The refreshing and unique Starbucks Experience • CSR Policy • “SHARED PLANET” You and Starbucks. It’s bigger than coffee.

  5. CSR Environmental Activities • Development of materials • Environmental consideration’s paper bag • Used paper’s sleeve • Reproduction paper napkin • Separated refuse box

  6. CSR Environmental Activities • Store operation • Promotion of a reuse container • Thank-you to resource conservation • Lighting down at Christmas night

  7. What is important in CSR • Clear vision • CSR Policy • “SHARED PLANET” • Shared vision • CSR Subtitle • “You and Starbucks. It’s bigger than coffee.” • Concrete activity • which is near to us • which is easy to understand for us

  8. Thank you for your listening!!

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