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Measuring Predictive Dialler Performance under Ofcom Regulation

Predictive Gain. Measuring Predictive Dialler Performance under Ofcom Regulation. Average Talk Time?. predictive. Avg talk time ( mins per hour). Predictive gain. progressive. Predictive vs. progressive. Predictive gain. Progressive. Predictive. 30. . 15. 45. 0. 60. Avg

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Measuring Predictive Dialler Performance under Ofcom Regulation

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  1. Predictive Gain Measuring Predictive Dialler Performance under Ofcom Regulation

  2. Average Talk Time? predictive Avg talk time (mins per hour) Predictive gain progressive

  3. Predictive vs. progressive Predictive gain Progressive Predictive 30 . 15 45 0 60 Avg Talk Time (mins/ hr)

  4. Predictive gain - Predictive gain Progressive 30 . 15 45 Predictive 0 60 Avg Talk Time (mins/ hr)

  5. The effects of campaign conditions 50 40 30 20 Avg talk time (mins per hour) Progressive dialling 10 20 30 40 50 Live call rate (%)

  6. Moving to predictive 50 40 30 20 Avg talk time (mins per hour) Progressive dialling 10 20 30 40 50 Live call rate (%)

  7. The effects of regulation in the UK 50 40 30 20 R E G U L A T I O N Avg talk time (mins per hour) Progressive dialling 10 20 30 40 50 Live call rate (%)

  8. The effects of regulation - example What if… • abandoned calls - 3% • live call rate - 20% (typical outbound campaign) What is… max. number of abandoned calls allowed per 1000 calls dialed?

  9. The effects of regulation – answer! 3% x 20% x 1000 = 6 abandoned calls!

  10. Predictive gain - most diallers 50 40 30 20 R E G U L A T I O N Predictive gain? Avg talk time (mins per hour) Progressive dialling 10 20 30 40 50 Live call rate (%)

  11. Predictive gain - R E G U L A T I O N 50 40 30 20 Predictive gain! Avg talk time (mins per hour) Progressive dialling 10 20 30 40 50 Live call rate (%)

  12. Next steps – 1. Predictive Gain Test

  13. Next steps – 2. Oceanic™ data model

  14. Next steps – 3. Head-to-head pilot

  15. Let’s talk! +44 1296 381200 info@sytelco.com www.sytelco.com

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