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Present with Confidence

Present with Confidence. Interlink and Onyx. In late 2005, Interlink conducted a series of focus groups to design the next generation of presentation remote End User Goals Reliability Simplicity Stylish Design Confidence inspiring. Reliability.

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Present with Confidence

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  1. Present with Confidence

  2. Interlink and Onyx • In late 2005, Interlink conducted a series of focus groups to design the next generation of presentation remote • End User Goals • Reliability • Simplicity • Stylish Design • Confidence inspiring

  3. Reliability “I’m afraid that my equipment will fail or won’t work with their computer.” • Number one fear in focus groups

  4. Auto RF • More and more products (Wireless Networks, Bluetooth, Wireless phones) use 2.4 GHz • Dock the receiver into the remote to handle all setup • Once docked a free secure ID is chosen • Reliability ensured by Interlink’s frequency agile, frequency hopping protocol

  5. Simplicity “I don’t want to have to learn how to use a remote, I want to be able to hit the buttons in the dark and know what they do.” • Simple design – Next Slide, Previous Slide, Blank Screen and Start Presentation • Simple setup – Just plug in the receiver once

  6. Stylish Design “I want a remote that I can hide entirely in my hand but looks good enough to show off.” • An iconic vision that combines functionality with style • A completely palmable design • Unique materials

  7. Confidence Inspiring • Clock vs. Timer • Focus groups tell us that timers make them nervous • Count down – Always getting shorter • Its going to buzz or shake and throw you off • Backlit clock is easier to use • Allows the benefit of being able to check time discretely • No complicated setup procedure before each presentation

  8. History of Onyx Roman soldiers believed that Onyx made them brave and daring. During the Renaissance, Onyx believed to give eloquence upon the wearer

  9. RemotePoint Onyx Next Slide Previous Slide Clock New Brighter Laser Start Presentation Blank Screen Leatherette Case Receiver stores in remote

  10. Creating End User Demand and Buzz • Target First Movers and Influencers • PowerPoint Live • National Speaker Association • Unique Press Launch • Product launched to two press only events Digital Focus and CES Unveiled • Demo units to be put in the hands of everyone from news broadcasters, motivational speakers to television personalities

  11. Competition • There are a wide variety of cheap presentation remotes • They all look and perform similar • Interlink breaks the pattern and has world class specs • Interlink has maintained #1 dollar share by focusing on professional quality products • This product not only has Interlink’s heritage of quality among professional speakers but has unique styling, cache and élan

  12. Retail Friendly Product Packaging • Self standing pyramid • Peg Hook Design • Product angled to show best view of clock and controls • Storage tin becomes storage container

  13. Presentation Remotes Line Up RemotePoint OnyxUnique StylingBuilt In Clock100 Foot Range RemotePoint PresenterBuilt in Mouse100 Foot Range VersaPoint CommunicatorEntry Level30 Foot Range Presentation Pilot ProBuilt in Mouse50 Foot Range RemotePoint NavigatorAward winning styling50 Foot Range

  14. Thank you!

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