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Analyzing the Traditional Baker Market Segment: Sales and Customer Insights

This report delves into the traditional baker market segment, focusing on sales metrics, market share, and pricing strategies. Key insights reveal that the ideal product age is 2 years, with optimal performance and size being critical for consumer appeal. Minimal changes are required to maintain market relevance, allowing for reduced R&D costs and quicker time-to-market. The report also outlines traditional customer buying criteria, including ideal price ranges between $17 and $27, size metrics, and reliability standards, crucial for effective positioning and strategy formulation.

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Analyzing the Traditional Baker Market Segment: Sales and Customer Insights

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  1. Traditional Market Segment -Baker-

  2. Market Sales

  3. Market Share

  4. Focus Capacity Price Age Positioning Customer Awareness Costs

  5. Capacity

  6. Price

  7. Age • Ideal age of 2 years • Set the products performance and size ahead of the ideal • Not a lot of change necessary • Reduced R&D Costs • Don’t lose any time to market

  8. Positioning • Round 7 • Traditional Customer Buying Criteria • 1. Ideal Age = 2.0 • 2. Price $17.00 - 27.00 • 3. Ideal Position • Pfmn 9.2 Size10.8 • 4. Reliability 14000-19000

  9. Customer Awareness

  10. Costs

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