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TRENDS IN THE LANGUAGE INDUSTRY

TRENDS IN THE LANGUAGE INDUSTRY. @amclind # Kites2013. A LIFETIME OF JOY AND EMPLOYMENT VOLUME INCREASE TECHNOLOGY AS A PRODUCTIVITY ENHANCER DISINTERMEDIATION. MORE CONTENT HAS BEEN CREATED IN THE LAST DECADE THAN IN ALL OF THE HISTORY OF MANKIND

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TRENDS IN THE LANGUAGE INDUSTRY

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  1. TRENDS IN THE LANGUAGE INDUSTRY

  2. @amclind #Kites2013 ProFord 2013, Budapest, Hungary

  3. A LIFETIME OF JOY AND EMPLOYMENT • VOLUME INCREASE • TECHNOLOGYAS A PRODUCTIVITY ENHANCER • DISINTERMEDIATION KITES Symposium, Helsinki, Finland

  4. MORE CONTENT HAS BEEN CREATED IN THE LAST DECADE THAN IN ALL OF THE HISTORY OF MANKIND ACCESS TO INFORMATION HAS NEVER BEEN EASIER. KITES Symposium, Helsinki, Finland

  5. GLOBALIZATION • GLOBALIZATION DRIVES NEED FOR LOCALLANGUAGE • NATIVE LANGUAGE – FUNDAMENTAL HUMAN RIGHT • LANGUAGE AS A DIFFERENTIATOR • CHEAPEST PART OF SUCCESFUL GLOBALIZATION IS TRANSLATION KITES Symposium, Helsinki, Finland

  6. VOLUME INCREASE • FAST SPEED INCREASE OF VOLUME • TRANSLATION RESOURCES ARE SCARCE • LIMITED RESOURCES DRIVES NEED FOR TECHNOLOGY AND AUTOMATION • MACHINE TRANSLATION DRIVES NEED FOR HUMAN TRANSLATION “THE RISING TIDE LIFTS ALL BOATS” KITES Symposium, Helsinki, Finland

  7. KITES Symposium, Helsinki, Finland

  8. TECHNOLOGY • CONTENT HAS EXPLODED • CAN’T STOP THE DEVELOPMENT OF TECHNOLOGY • USE IT TO YOUR ADVANTAGE • TECHNOLOGY IS AN ENABLER ” KITES Symposium, Helsinki, Finland

  9. DISINTERMEDIATION disintermediation is the removal of intermediaries in a supply chain, or "cutting out the middleman” KITES Symposium, Helsinki, Finland

  10. WAY TO SUCCESS • DOMAIN OF SPECIALIZATION • TRANSLATE WHAT YOU LOVE • BECOME THE EXPERT • EMBRACE TECHNOLOGY • BUILD A COMMUNITY • COLLABORATE • EQUAL BEFORE DIFFERENT KITES Symposium, Helsinki, Finland

  11. SUMMARY KITES Symposium, Helsinki, Finland

  12. Anne-Marie Colliander Lind E-mail: anne-marie@inkrea.se Twitter:@amclind Web: www.inkrea.se Blog: www.lioness.se ThanKyouFORyour attention! This presentation is partly built on my contribution to the book “Diversification in the Language Industry” by Nicole Y. Adams, coming in Nov 2013.

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