'Alternative evaluation' diaporamas de présentation

CAREER Program Development

CAREER Program Development. George Hazelrigg Jan Twomey ZJ Pei Jian Cao 2006 CAREER Proposal Writing Workshop Wichita State University April 6, 2006. CAREER Proposal Writing Workshop. Workshop Goals. Provide potential CAREER awardees with recommendations on developing a CAREER proposal

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CONSUMER BEHAVIOR

CONSUMER BEHAVIOR. MBA 671. Dr. S. Borna. Chapter 7. Analyzing Consumer Markets and Buying (sic!)Behavior. Lecture Outline. 1. Some basic terms related to the consumer behavior. 2. Why study consumer behavior? 3. A model of consumer behavior.

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Evaluating and Selecting Alternatives

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GOAL [Problem/Need]

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Decision-Making II: Alternative Evaluation & Choice

Decision-Making II: Alternative Evaluation & Choice. Chapter 12. Evaluations of Alternative Choices. Evaluative criteria Feature Performance characteristic Benefit Results derived from that feature Determinant criteria. Value & Alternative Evaluation. Role of values

277 views • 8 slides

Decision-Making II: Alternative Evaluation & Choice

Decision-Making II: Alternative Evaluation & Choice. Chapter 12. Evaluations of Alternative Choices. Evaluative criteria Feature Performance characteristic Benefit Results derived from that feature Determinant criteria. Value & Alternative Evaluation. Role of values

84 views • 8 slides

Cultural

DETAILED MODEL OF FACTORS INFLUENCING BEHAVIOR. Cultural. Culture Acquired while growing up values perceptions preferences behaviors Subculture More specific identification suku agama ras geografi Socio class Stratifikasi sosial tingkatan sosial hirarki sosial

389 views • 7 slides

Chapter 17:Outlet Seldection and Purchase

Chapter 17:Outlet Seldection and Purchase. Perceived risk associated with purchases Social cost Financial cost Time cost Effort cost Physical cost. Outlet Choice vs. Product Choice. Outlet first, brand second Brand first, outlet second Simultaneous decisions. Impulse Purchase.

229 views • 7 slides

Chapter Objectives

Chapter Objectives. LEARNING OBJECTIVES. LO1 Describe the steps a customer goes through when buying a product or service LO2 Discuss what determines how much time consumers will search for information before buying a product or service

125 views • 6 slides