'Basic marketing' diaporamas de présentation

MAR 3023-961

1.17k views • 76 slides

Chapter 4 Consumer Buying Behavior and Decision Making

Chapter 4 Consumer Buying Behavior and Decision Making. Jason C. H. Chen, Ph.D. Professor School of Business Administration Gonzaga University Spokane, WA 99223 chen@jepson.gonzaga.edu. After studying this chapter, you should be able to:. Discuss the importance of consumer behavior.

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Psychology of Service & Sales-Building

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The (Marketing) Apprentice

The (Marketing) Apprentice . Starring: Allen Sacharine. Welcome!. Allen Sacharine Chief Executive.

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Getting Started with Social media YouTube, We Tube

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Marketing 101 And beyond

Refrigerators to Eskimos, Anyone?. Marketing 101 And beyond. Tell people that you have a business: 1. Identify the business: Name , address, telephone number, internet site, mobile telephone, etc. 2. Define the products and/or services your business has to offer, and at what price

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MKT 421 EDU NEW Empowering and Inspiring/mkt421edunew.com

1. Blending the firm's promotion efforts to convey a complete and consistent message is the goal of: Sales management communications. Integrated promotional marketing. Sales promotion communications. Integrated marketing communications.

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MKT 421 edu new Real Tradition Real Success/mkt421edunew.com

MKT 421 edu new course provides students with the opportunity to integrate and apply their learning from the course

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MKT 421 EDU NEW Possible Is Everything/mkt421edunew.com

FOR MORE CLASSES VISIT www.mkt421edu.com 1. Blending the firm's promotion efforts to convey a complete and consistent message is the goal of: Sales management communications. Integrated promotional marketing. Sales promotion communications. Integrated marketing communications. 2 When an advertiser pays a fixed amount (e.g. 70 cents) each time a Web surfer clicks on the advertiser's ad and links to the advertiser's website, this process is called a(n): pioneering ad.

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Chapter 2: Basic Marketing Concepts

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SEO Agency Brisbane | Internet Marketing

282 views • 5 slides