'Logical appeal' diaporamas de présentation

Advertising Techniques

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Rhetoric and Persuasion

Rhetoric and Persuasion. Exploring Rhetorical Appeals. There are three main types of Rhetorical Appeals: Logos (Logical Appeal) , Pathos (Emotional Appeal) and Ethos (Ethical Appeal).

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Visual Rhetoric

Visual Rhetoric. BY: Rachel Fields. Background Information. Stark Communications creates ads for various organizations and companies. This ad was created to promote the concept of reduce reuse and recycle. Who is the Audience?. Audience.

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Visual Rhetoric Sydney Collier

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What are you missing?

What are you missing?. By: Megan Burks. Background Information:. According to the American Lung Association smoking-related diseases claim an estimated 443,000 Americans lives each year. Cigarettes are harmful because they contain over 4,800 chemicals.

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Rhetoric

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Rhetorical Devices in Speech in the Virginia Convention

Rhetorical Devices in Speech in the Virginia Convention. Updated: October 2013. Historical Context .

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ETHOS AND ADVERTISING

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Visual rhetoric

Visual rhetoric. By: Jewlee Sneed Picture title: Red Shoes Organization: Amnesty International Date Published: March 2008. Background.

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Do Now

Do Now. How would you define indifference? Is it a good or bad thing? Why?. Greek roots practice Unit 1&2. We will have a quiz on these words on Monday! You should know the definitions of each word and which root they come from.

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What did you notice first about the image? What do you think the message of this image is?

What did you notice first about the image? What do you think the message of this image is?. Background Information. Think! Is a campaign supported by the United Kingdom Department for Transportation.

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Visual Rhetoric Presentation

Visual Rhetoric Presentation. Sheldon Burks. Background Information.

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Break the silence. Stop the violence

Break the silence. Stop the violence. BY: Hannah Vernon. History of Domestic Violence.

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The Rhetorical Situation

The Rhetorical Situation. The Real World Contexts for Communication. Authors have a purpose for writing. They have a subject, assigned or chosen. They use a medium (language, words, or images). They may have a specific, real audience they are writing for.

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Persuasive Appeals Notes

Persuasive Appeals Notes. Three different ways to prove your point. logos. Logical Appeals ( logos )- convincing reasons and the logical evidence that supports those reasons Facts Statistics Expert opinion Example Factual anecdote. pathos.

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By: Amber Jewell

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The Gerrymander

The Gerrymander.

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Effectiveness

Effectiveness. How well does the advertisement communicate its central message to the target market? How well do the various features of the advertisement work? All effective? All ineffective? Mix of effective and ineffective? One or two paragraphs. Persuasive Appeals.

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Song Analysis

Song Analysis. Project requirements Performer History Song Lyrical Content. Project Requirements. A brief (5-8 slide) PowerPoint presentation will be used for your project which will be worth 50% of your grade

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