Census 2020 Nonprofits Count Campaign: Mini-Grants for Increasing Response Rates in Hard-to-Count Populations

1. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN www.becountedmi2020.com

2. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Mini-Grant Informational Webinar www.becountedmi2020.com

3. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN If you aren’t from Jackson County, MI • The information contained in this Webinar: • * would help you brainstorm how you might craft a grant application to a funder • * will give you information about why the Census is so important to your community. • The grant application contained in this presentation is specific to nonprofits who serve and are located in Jackson County, MI. www.becountedmi2020.com

4. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Additional Resources • We conducted a webinar that is available on our website called • What’s at Stake. This webinar can be found on our Census Webpage: www.nonprofnetwork.org/census 2020. • This webinar can be shared with your staff and board as well as your constituents. www.becountedmi2020.com

5. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN What’s At Stake • Accurate census data are essential for the fair distribution of the country’s 435 congressional seats and for the fair allocation of government resources • Michigan is at risk of losing another seat this time • More than 15 billion federal and state program dollars were distributed to Michigan communities annually based on census data • This is particularly important for Michigan because about 42% of our state budget relies on federal funding www.becountedmi2020.com

6. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN WHAT’S AT STAKE? LARGEST FEDERAL SOURCES THAT USE CENSUS DATA FOR DISTRIBUTION www.becountedmi2020.com

7. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Who are the hard to count? Complex households including those with blended families, multi-generations, or non-relatives Cultural and linguistic minorities Lesbian gay bisexual transgender queer/questioning persons Low income persons Persons experiencing homelessness Persons less likely to use the Internet and others without Internet access Persons residing in places difficult for enumerators to access, such as buildings with strict doormen, gated communities, and basement apartments Persons residing in rural or geographically isolated areas Persons who do not live in traditional housing www.becountedmi2020.com

8. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Who are the hard to count? Persons who do not speak English fluently (or have limited English proficiency) Persons who have distrust in the government Persons with mental and/or physical disabilities Persons without a high school diploma Racial and ethnic minorities Renters Undocumented immigrants (or recent immigrants) Young children Young, mobile persons www.becountedmi2020.com

9. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN Mini Grants of up to $5000 are available to help increase the response rates of these hard to count populations. www.becountedmi2020.com

10. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Why you matter • The population you serve and are connected to are the undercounted. • You are trusted by these populations. • You have access to these populations • You can provide access to the online system • You can make the case www.becountedmi2020.com

11. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • What can and should your nonprofit do to assist in a complete count? • September 2019- February 2020 • Develop a plan for how those your serve will have access tothe census 2020 website to complete the form online • Develop messages to connect the census to your work • Promote census in e-communications • Include at a conference or other convening • Distribute materials to target audiences, internal and external • Host – or advertise someone else’s – Training or Online Webinar • Co-Sponsor a Community Event on the Census • March – May 2020 • Incorporate the census into ongoing outreach, services and advocacy • Display Posters – with key messages, where to get help • Provide computers and phones for people to use when completing the census www.becountedmi2020.com

12. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Timeline • March 2020 – Internet Self Response Begins • 1st Postcard Mailings Begin • 2nd Postcard Mailing Sent • 3rd Postcard Mailing Sent • April 1, 2020 – CENSUS DAY • 4th Postcard Mailing Sent • 5th Postcard Mailing Sent • May 2020 – Nonresponse Begins • Doorknocking – 1x www.becountedmi2020.com

13. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • What should you be doing right now • Assign a staff person or volunteer as your nonprofit’s census liaison • Learn about the census – timeline, impact • Discuss at a staff meeting • Discuss at a board meeting • Learn about the areas of your community that are hard-to-count www.becountedmi2020.com

14. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • If you are in Jackson County, MI Grants of up to $5000 are available to help you get out the vote. Your Complete Count Committee is held on the 3rd Thursday at 11am at the Center for Family Health, 536 N. Jackson St. If you aren’t in Jackson County – go to BeCountedMI.org and click “Engage” to find your local hub. www.becountedmi2020.com

15. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • If you aren’t a 501c3 We have nonprofits lined up to be your fiduciary. These nonprofits are also interested in being mentors and helping new organizations grow and thrive. www.becountedmi2020.com

16. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Application Process DEADLINE for application September 15, 2019 Interviews will be scheduled between September 20 -25, 2019 Accepted application funding will be available when project begins Applications will be accepted until all monies are used. www.becountedmi2020.com

17. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Application The form may be filled out by hand, typed into Microsoft Word, submitted by email or in person. In addition to the application, applicants are required to meet with members of the Jackson County Be Counted Michigan 2020 Group to talk over your application. Failure to show up to your scheduled interview will result in rejection from the application process. If you haven’t applied for a grant before, please complete the application the best you can. If you aren’t sure about some of the answers, that’s okay. We can talk about any question when we meet. www.becountedmi2020.com

18. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Jackson MI Census Application • Find it here: • www.nonprofnetwork.org/census2020 www.becountedmi2020.com

19. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Resources: • www.census.gov/roam • www.BeCountedmi2020.com • www.NonprofitVote.org www.becountedmi2020.com

20. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Brainstorm and Share Ideas • Partnerships are celebrated • Stealing a good idea is called replication  www.becountedmi2020.com

21. CENSUS2020 MICHIGAN NONPROFITS COUNT CAMPAIGN • Questions? www.becountedmi2020.com