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Roberta Weisbrod, Ph.D. Sustainable Ports SNAME Annual Meeting 2012. Maritime Design for the 90% of Us: Implementing Innovation. Maritime Design for the 90% of Us. Content Defining the need Why could this be of interest SNAME members? How do we make it happen?. Defining the Need.
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Roberta Weisbrod, Ph.D. Sustainable Ports SNAME Annual Meeting 2012 Maritime Design for the 90% of Us:Implementing Innovation
Maritime Design for the 90% of Us • Content • Defining the need • Why could this be of interest SNAME members? • How do we make it happen?
Defining the Need • Safe affordable ferries for developing nations • Role of ferry transport to economic life and social cohesion • Need for safety • Record of fatalities in developing nations • Statistics • Affordability
Statistics(2000-present) • Interferry amassed statistics: • Based on press accounts (not complete) • Counted fatalities, not number of missing • Listed by nation, date, vessel and specific causes • 800+ year
What are the causes of ferry fatalities? • Analyzed record of fatalities • Published peer reviewed papers • Pilot project with Bangladesh • Causes • Sudden hazardous weather • Poorly trained crew • Overloaded vessels • Inappropriate old vessels
Addressing causes other than vessels • Demonstration projects in Bangladesh and findings from information sharing forum for South East Asia – other causes amenable to correction: • Weather • Training • Overloading • Government policies • Economics
Weather • Sudden hazardous weather – tornadoes on water • Chatty beetle • Texting alerts • Future likely to bring advances – multi-use device with alert
Vessels and their overloading • Developing world nations: • Can’t afford new developed world vessels • Purchase after-market vessels, not necessarily appropriate for waterways • To a degree overloading related to vessels; also government policy • IMO study to begin • Vessels have been The intractable problem
What’s in it for SNAME members? • Emerging markets, EM ( S. America, Africa, Asia) to be larger than US + EU in 2025 • US companies benefit from “Reverse Innovation,” designing for EM. • Design for Other 90%: Think Different, “Deep innovation” meet functional need but with extreme affordability • Real opportunity in growing market
Arguments against vessel focus • Vessels aren’t only cause • Vessels highly complex • If such a great idea someone else would have already done it
How to Push Innovation • Recognize the good • Nigeria Eko waterbus • Philippines RoPax • Encourage investments • IMF • Encourage deep innovative design • Design competition • Promotion of concept
Get funding for vessels • IMF (branch of the WB) • Finance for private sector infrastructure in EM • Everything but ferries • But In response to our work, IMF reached out to us • IMF will now undertake ferry infrastructure projects • Important as example to other investors in private sector
Mount a Design Competition • What have we done so far • Formed Advisory Committee (mostly SNAME members) • Worked with academic institutions (Webb, Stevens, SUNY) • Developed schedule • Research agenda in addition to design competition • Stevens students underway (Navy funding) • Gather contacts from schools and trade associations • Promotion • Apply for funding
Design competition status • News! Obtained grant • Grant allows us to: • Outreach widely to promote competition • Raise amount of prize money • Have more prizes • Award judges stipend/honorarium • Have a recognition ceremony
Elements of the Design Competition • Jan 1, 2013 start • RFP for ferries from developing countries themselves • This year Bangladesh ferry from Dhaka • Quantitative as possible in terms of comparative costs
Opportunities for innovation • Materials • Modes of construction • Hull design • Power production • Use of IT • ‘Technology transfer from sectors beyond maritime industry’
Next steps • To fellow SNAME members: • Where are ideas that could be applied? • Help promote: Academic institutions and trade associations/media that should be contacted • Additional utility beyond the competition