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Seton Catholic College 2 nd March 2005. Working with the BB s & the GenX ers. Speaker. Annimac www.annimac.com.au. First how to work the future. People generations . . . we see things differently. Baby Boomers 45 - 60 yrs old
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Seton Catholic College 2nd March 2005 Workingwith theBBs & the GenXers Speaker Annimac www.annimac.com.au
People generations . . . we see things differently
Baby Boomers45 - 60 yrs old b 1945 – 60 population wave Generation X 30 - 45 1960 – 75 largest number in popn DotComs 15 - 30 1975 – 90 first wired generation Ferals 0 - 15 1990 – 05 fewest number : ½ GenX Generations
Everyone is experiencing two things . . .
every 5 seconds = new web site every 5 minutes = new technology every 5 days = new product / service Change we experience in one day Grandparents had in one year Younger means Huge Rate of Change faster
Technology: by 2020 70 % of job types do not exist now because 80% of technology is not invented yet Driving all Drivers of Change
Likely jobs in next 10 years : • Director of Emerging Thought • Chief Zookeeper of people • Creative Undertaker • Thought Jockey • Chief Imagination Officer • Hacker Relations Manager • Valuer of Intangible Assets * • Human Interface Manager * • * Exist since 2003
Some of us struggle with technology . . .
Baby Boomers 45 - 60 The Big Bosses Generation X 30 - 45 The Clones DotComs 15 - 30 The Wired Ferals 0 - 15 The No Boundaries Generations
No patterns Unlimited channels Future jobs unimportant Global limitless relationships Momentary relationships Global i.d. & commitment Trends FERALS 0 - 15
Ferals contd • Very immediate view • I.d. from self values • Non consumers global values • Wired into global village • Planetary mission • No deference respect per need • Live change ignore all barriers • Will create what they need
Live with parents Global i.d. No careers own path I.d. from activity Group socialising Temporary pairing Wired Trends DOTCOMS 15 - 30
DotComs contd • Net relationships • Immediacy • Multi channeled multi actions • Non consumers • Planetary group mission • Temporary deference • Need & welcome change • Influencing world of work : • part timers job hop own path • values vs wealth driven
Single Childless I.d. ephemeral changing Global i.d. Short term planners Risk takers fast decisions Mobile nfa renters Varied lifestyles wired Trends GEN XERS30 - 45
GenXers contd Multi careers SOHO Net Dating Materialism assumed Environmental values Personal journey Defer to heroes Expect accept change Influencing world of work : faster thinking riskers want change technos
Married or divorced Empty nesters Retired or p-t work I.d. from job Material status Downsizing their lives Set relationships Sense of community Trends BABY BOOMERS 45 - 60
Baby Boomers contd • Travellers or homebodies • Medium term planners • Seek new safe experiences • Security conscious Health conscious • Defer to authority • Love & hate change • Influencing world of work : • resisting change not retiring • ego driven old paradigmers
(Generalisations) Technology is scary - be kind be gentle Older is slower everything - match pace Single channelled - use single focus Communication - slower linear rational Old paradigm - money money money Occasional visitors to virtual world - be ambassadors of VR . SUMMARY:Working with BBs & GenXers
Thx for listening annimac@annimac.com.au