STG VIP for System i Required Marketing Deliverables

1. STG VIP for System i Required Marketing Deliverables Batch I (US Biometric, BeNeLux Fruit and Vegetable Wholesale, Germany Catering, Germany Plant Engineering, Austria Electronics, Russia Insurance) i want to lead in select markets. i want control. i want ani.

2. Influencer’s VIP Top Sheet VIP Top Sheet STG VIP – Table of content, There are three sections Influencer Company Snapshot

3. Germany Catering

4. STG Vertical Industry Program (VIP) Expanding through – Germany: Catering-companies (e.g. http://www.feinkost-kaefer.de/ ) - SIC Code: 5499 I. Opportunity II. Value Prop III. Supporting Market Intelligence IBM and <IBM inserts ISV name>are teaming to: IBM inserts 1 Sentence Tag Line • IBM to insert IBM and ISV value proposition V. Global Deployment • Growth in the catering industry since 1993 • This has been further emphasized following the 2006 World Cup in Germany which saw a high growth in individual earnings of major players IV. Creating the VIP Consortium Germany • Serenata • Serenata NetHotel:All customer records across the hospitality chain are available centrally and from all points of access • Wincor Nixdorf • POS terminal BEETLE /iPOS: information on sales according to food components, unit amounts and monetary amounts, as well as the number of guests etc. • System i • Partitioning • I5/OS • Virtualization • Integration Platform Targeted Catering Market

5. STG Vertical Industry Program (VIP) Growing Wincor Nixdorf and Serenata Business with VIP in Germany Focus Industries STG VIPs Deployment Opportunity Catering Industry • Serenata • Serenata offers the tools required to build a comprehensive, customer-centric view of the hotel business • Wincor Nixdorf • Wincor Nixdorf is one of the world’s leading providers of IT solutions to retailers and retail banking • System i • Partitioning • I5/OS • Virtualization • Integration Platform Berlin • No. of Enterprises in the Hotels and Catering Sector: 172,999 (2001) • 6 year growth: 22.2% in nominal terms and 14.0% in real terms (2000) • Expected earnings of the 2006 world cup Euros 500 Million • Other • Rheine • Hochchiem • Mannheim • Grunstadt Munchen

6. Wincor Nixdorf (http://www.wincor-nixdorf.com/)German Catering Industry Wincor Nixdorf is one of the world’s leading providers of IT solutions to retailers and retail banking • GLOBAL SCALE • Location: Paderborn, Germany • Employees: 7, 900 • Countries: Asia Pacific, Belgium/ Luxembourg, Brazil, Czech Republic, Denmark, Germany, Spain, France, Italy, México, Netherland, Norway, Austria, Poland, Portugal, Russia, Switzerland, Finland, Sweden, Turkey, UK, USA, Venezuela • Key Industries: Banking, Retail, Lottery, Hospitality, Postal Market, Wholesalers Non Food, Service Stations, Transportation & Travel, Employee Self Service • SNAPSHOT • Key Partners: 42 GmbH, agiplan a+o Software GmbH, BackNet Entwicklung und Support GmbH, BEST SYSTEM TECHNIK Vertriebsgesellschaft mbH, CAS Concepts and Solutions AG, COMBASE, connect it.systems GmbH, F&G EDV Anwendungssysteme GmbH, FIS etc. • Customers: N/A • Target PowerNet Industry: RETAIL HORIZONS, RETAIL HORIZONS Products & Solutions, Retail Consulting, Services, RFID Solution, METRO Group Future Store Initiative, Wincor Vision - Newsletter for Retail • ISV Solution or BP Name • The POS Terminal BEETLE / iPOS has the following functions; • Integrating the existing components, such as the retailing system, payment system and scanner scales • Guests can keep a careful check on expenditure, as the receipt indicates the beginning and closing balances of the monetary amount on the chip • Information on sales according to food components, unit amounts and monetary amounts, as well as the number of guests, the size of the subsidies paid, and the actual revenues, with details of the tax rates • KEY CUSTOMER BENEFITS: • The ability to offer both capacitive and resistive touch solutions offers customers the most flexibility to meet challenging hospitality environments, as well as the changing demands of employee training. • BEETLE/iPOS with its compact housing is flexible to configure with internal waiter key, scanner, and swipe/chip card reader and externally with printer, customer display, and any kind of card readers and cash drawers.

7. Serenata InterWare AG (http://www.serenata.com/)German Catering Industry Serenata IntraWare AG has established itself as a leading provider of integrated and central software solutions for the international hotel industry • GLOBAL SCALE • Location: Munich • Employees: N/A • Countries: Germany • Key Industries: Hotel Industry • SNAPSHOT • Key Partners: Hospitality Information Technology Solutions, iHost Hospitality Pty Ltd, Newmarket International, Proffid Caribbean N.V., Proffid Nederland, Protel Ltd., Wide Computer Systems L.L.C. etc. • Customers: Constellation Hotel Group, The Dorchester, Dusit Hotels and Resorts, Estrel Hotel, Four Seasons Hotels and Resorts, Habtoor Hospitality, Jumeirah, Le Meridien etc. • Target PowerNet Industry: Hotel / Catering Industry ISV Solution or BP Name Based on a data warehouse that extracts and consolidates your local business data, Serenata NetHotel helps to build enduring relationships with each guest and unites all points of interaction with a customer throughout the customer's life cycle. Serenata NetHotel closes the data cycle between the local Property Management Systems, CRS, Back Office, Sales, and further distribution channels. All customer records across the hospitality chain are available centrally and from all points of access • KEY CUSTOMER BENEFITS: • Reduced process costs and increased ROI • All customer records across the hospitality chain are available centrally and from all points of access • Realtime availability of each property