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HP Supplies High Volume LaserJet Print Cartridges PurchasEdge

HP Supplies High Volume LaserJet Print Cartridges PurchasEdge. Stephanie Hornaday Stephanie.Hornaday@HP.com 877-615-7476 April 14, 2011. HP LaserJet High Capacity Cartridges Dual Packs Tri-Packs. HP high-capacity cartridges and multipacks. • HP LaserJet High Capacity print cartridges

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HP Supplies High Volume LaserJet Print Cartridges PurchasEdge

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  1. HP SuppliesHigh Volume LaserJet Print CartridgesPurchasEdge Stephanie Hornaday Stephanie.Hornaday@HP.com 877-615-7476 April 14, 2011

  2. HP LaserJet High Capacity CartridgesDual PacksTri-Packs

  3. HP high-capacity cartridges and multipacks • HP LaserJet High Capacity print cartridges • HP LaserJet Dual Packs • HP Color LaserJet Tri-pack Three Great Ways to Save Time and Money Offer your customers choice, convenience and value. To help save time and money managing a high volume printing environment, HP offers these three great solutions:

  4. HP LaserJet high-capacity cartridges • Lower cost per page. Depending on the printer type, HP LaserJet high capacity print cartridges can reduce cost per page by up to 35% over standard yield cartridges.1 • Reduced printer intervention time. Save valuable staff time by replacing cartridges less often. • Less frequent ordering. Order replacement cartridges less frequently and save time and money by reducing order administration. • More environmentally responsible. High capacity cartridges last longer so you will have fewer cartridges that need to be recycled. Use HP LaserJet high capacity print cartridges to reduce print management costs and lower total cost of ownership. Exclusion Cartridges Note the listing of X toner cartridges that have exclusions. C7115X (does not work in LJ 1000) Q5949X (does not work in LJ 1160) CE505X (does not work in LJ P2035) Q5942X (does not work in LJ 4240) CC364X (does not work in LJ P4014) CE260X (does not work in CLJ CP4025) 1Cost-per-page calculations based on ISO/IEC 19752 yield and web-based SRP for HP’s (X) cartridges versus their standard (A) cartridge counterparts. Does not cover (X) cartridges that do not have an (A) equivalent.

  5. HP LaserJet Dual Packs • Lower purchase price. On average, HP LaserJet dual packs cost 10% less than their standalone counterparts. • Simplified ordering process. Save time, handling and shipping expenses with only one SKU to order, track and ship. • Increase order size, capture the business. Stretch your printing budget even more with the added convenience of HP LaserJet dual packs. 1Cost-per-page calculations based on ISO/IEC 19752 yield and web-based SRP for HP’s (X) cartridges versus their standard (A) cartridge counterparts. Does not cover (X) cartridges that do not have an (A) equivalent.

  6. HP Color LaserJet Tri-Packs • Lower purchase price. On average, the HP Color LaserJet tri-pack costs 10% less than purchasing the three cartridges separately. • Easy ordering. Reduce your ordering process time and expense with only one SKU to order, track and ship. • Increase order size, capture the business. Get maximum efficiency with a convenient tri-pack of HP Color LaserJet print cartridges—one each of cyan, magenta and yellow—for higher volume color printing environments. 1Cost-per-page calculations based on ISO/IEC 19752 yield and web-based SRP for HP’s (X) cartridges versus their standard (A) cartridge counterparts. Does not cover (X) cartridges that do not have an (A) equivalent.

  7. HP PurchasEdge

  8. HP PurchasEdge Program Overview Program Description and Qualification • Enterprise, Public Sector, Small and Micro Businesses can earn points toward free HP products and services when they buy qualifying HP Supplies from a participating office-product supplier • Members are a US or Canadian business who spends at least $500 annually in printing supplies • Members earn 1 point for every $4 spent on qualifying supplies, and receive 150 points upon log in to the site. All points expire after they are 2 years of age. • Members can help the environment and also earn points by returning used HP toner and inkjet cartridges via HP Planet Partners • Members redeem points for over 275 HP products • Members receive quarterly account statements and special promotions by e-mail

  9. What’s in it for you? 92% of PurchasEdge members are loyal to the reseller who first invited them to join the program* PE Members on average spend annually $4,500 more on original HP Supplies than non-PE members. Resellers have a 22% higher retention rate of customers that participate in HP PurchasEdge, than those that do not participate in the program. Competitive advantage over non-participating resellers Automated customer reports to help track enrollment, purchases, and redemptions Co-branded marketing materials for promoting yourself alongside HP The Benefits of PurchasEdge for You * PurchasEdge database metrics, 2004-2010

  10. Members get FREE products Extends members budget by allowing them to use reward points to get the latest HP products for free Rewards members for recycling used HP toner and ink cartridges Allows members to learn firsthand about new product introductions Is a free and easy program in which to participate Quarterly discounts on rewards 150 bonus points after members log on to the PurchasEdge website for the first time The Benefits to Your Members

  11. PE Reseller Enrollment and Marketing

  12. Reseller Rep Enrollment and Website • purchasedge.com/reseller • Home page for secure reseller rep enrollment • and sign in • View Reseller Demo - Program overview for • resellers reps • Customizable marketing materials • Program overview and promotional offers • for members • Member reporting

  13. Invite Members to Join PurchasEdge Log in at purchasedge.com/reseller Click “Invite new customers” in the left navigation Open a blank e-mail and insert suggested copy Personalize message with the following: • Customer name • Your contact information • Your personal enrollment URL Download and attach the invite PDF Send e-mail invitation to one or multiple customers

  14. Reporting Capabilities Reports Available on the reseller website: Enrollment results • Members you enrolled Qualifying purchases • Supplies purchased by category Redeemed product • Members who have and have not redeemed Reports can be exported in Excel and/or PDF

  15. PE – Member Enrollment and Benefits

  16. Member Enrollment Enrollment is easy Members can enroll in PurchasEdge by clicking on the unique enrollment URL provided in your invitation. Once enrolled, their application is sent to the PurchasEdge Support Center for review and approval. The member will receive a welcome email once their application is approved and you as their rep will see the member on the enrollment report available on the reseller website.

  17. Member Website • purchasedge.com • Home page for secure member sign in • Point balance and history • Free Product Menu • Promotional Offers • Recycle for points • Donate points to charities

  18. Qualifying Supplies • PurchasEdge members can receive points for purchases on almost all Original HP supplies including: • Original HP toner and ink • Storage media • LaserJet supplies • HP papers and films

  19. Redeemable Products PurchasEdge members can redeem for a variety of HP products • HP LaserJet and Inkjet printers • HP Scanners • HP iPAQs • HP Care Packs • Storage Media

  20. PE Key Programs and Communications

  21. Program Contact When do you call? Contact Contact Information support@purchasedge.com (888) 264-6599 PE Member Support line The PurchasEdge member support team is available to answer questions or assist program members with their accounts.  Their responsibilities include updating member account information, adding new company contacts to existing accounts, assisting members with product redemptions and returns, linking members with their HP reseller, etc.  The support center is staffed with veteran customer service personnel who are equipped with the program knowledge and experience to manage any and all customer concerns and questions. resellersupport@purchasedge.com (800) 879-6633 PE Reseller Support line The PurchasEdge Reseller support team is prepared to assist existing program resellers, as well as those that wish to participate.  The responsibilities of the reseller support team include new reseller integration, linking reseller customer accounts with existing members, linking reseller reps with their customers, assistance with the data report/invoice process, etc.  The reseller support team is equipped to handle all requests, concerns or inquiries for all resellers.

  22. PurchasEdge Privacy The PurchasEdge program is entirely channel-neutral, and will not supply personally identifying information (PII) for PurchasEdge members to any competing channel. “Any competing channel” includes HP SMB, HP Home & Home Office Store. PII from one reseller is not given to any other reseller. A reseller could obtain customer names from other resources such as phone books, but not from the PurchasEdge program. HP PurchasEdge requires members to provide a valid work e-mail address in order to send quarterly e-statements. These statements include information about the member's account and the total number of points that member has earned and redeemed. All member information submitted as part of the PurchasEdge program will be used in accordance with HP's privacy statement as posted on the PurchasEdge and HP websites: http://welcome.hp.com/country/us/eng/privacy.html. All PurchasEdge member information is hosted and managed by a channel-neutral third party. Free HP product orders are fulfilled by a third party, not the HP Direct channel organization.

  23. How to get started

  24. PurchasEdge Reseller Enrollment Register as a reseller at: www.PurcasEdge.com Click on >>Resellers click here

  25. PurchasEdge Reseller Enrollment Register as a reseller at: www.PurcasEdge.com Click on: Get started

  26. PurchasEdge Reseller Enrollment Register as a reseller at: www.PurcasEdge.com

  27. Requirements of the Reseller

  28. Enrollment Invite members to participate Report member purchases to PurchasEdge Requirements of Reseller Participation Q: How do invoices get submitted? A: Your company must have a representative with administrative privileges on the PurchasEdge system. This representative should regularly compile, format and upload the invoice data for all the PurchasEdge members who shop with your company. Q: When are invoices submitted? A: Invoices must be submitted within 90 days of the purchase date. We recommend your company have a regular submission schedule, such as weekly or monthly.

  29. Outcomes that matter.

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