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Green Mountain Coffee Roasters

Green Mountain Coffee Roasters. Matt Moore. Background. Started as small café in Vermont Organic and Fair-Trade Coffee Keurig Machines & K-Cups Sell to wholesale Customers Most of sales from K-Cups Highest margins are on K-Cups . Competitors. Mod 7 Recap. DCF model should match REI

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Green Mountain Coffee Roasters

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  1. Green Mountain Coffee Roasters Matt Moore

  2. Background • Started as small café in Vermont • Organic and Fair-Trade Coffee • Keurig Machines & K-Cups • Sell to wholesale Customers • Most of sales from K-Cups • Highest margins are on K-Cups

  3. Competitors

  4. Mod 7 Recap DCF model should match REI DCF model was Mod 6 Main takeaway from Mod 7:

  5. DCF Model

  6. REI Model

  7. Issues SEC Investigation outstanding Entering new markets WACC off from Bloomberg Betas were all over the board Market Cap was $11.5 B

  8. Questions

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