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Members Congress 2011

Members Congress 2011. Copenhagen , May 27 & 28. . Program. Friday 27 th of May. 14.00 hours. Congress opening by Mr. Robert Steinmann, president of Florint. 14.15 hours. The uniqueness of associations. By Toine Zwitserlood , general secretary Florint.

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Members Congress 2011

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  1. MembersCongress 2011 Copenhagen, May 27 & 28.

  2. Program • Friday 27th of May. • 14.00 hours. Congress opening by Mr. Robert Steinmann, president of Florint. • 14.15 hours. The uniqueness of associations. By Toine Zwitserlood, general secretary Florint. • 15.00 hours. Break for coffee / tea at the refreshment buffet. • 15.30 hours. Information needs and wants of the florists. By: Frederieke Vermeer, manager Florist Panel. • 16.00 hours. The path to success of the Dutch Florist Association. By Marco Maasse, general manager of VBW, Dutch Florist Ass. • 16.45 hours Strategic communications: key factor for success. By Wim de Kleuver, CEO of de Kleuver Marketing & Communications • 17.30 hours Question round and closure of the first day.

  3. Program • Saturday 28th of May. • 09.00 hours Opening of the second day. Short introduction to the second day and groups discussions. • 09.15 hours The Social media Revolution By Toine Zwitserlood, general secretary Florint. • 10.00 hours Parallel groups discussions. • 10.45 hours Break for coffee / tea at the refreshment buffet. • 11.15 hours All you need to make your business bloom! By: RokusHassefras & Stephan Mai, Dutch Flower Council. • 12.00 hours Final plenary discussion with speakers panel. The different groups will report back to the plenary congress. Plenary discussion and conclusions. • 12.30 hours Lunch.

  4. Discussion • Discussiongroups • D.Bourguignon; J.Groenewegen; J. Thijert; S. Ogrisek • A. Liiso; M. Bourguigon; M. Maase; M. Rade; W. de Kleuver • R. Steinmann; St. Mai; M.Crmaric; Kr. Tomic; M. Vallianos • H. Aubert; K Montiegel; A. Duchateau; L. Rosetti; T.Zwitserloood • Discussiontheme(s) • Define together the 3 main challenges the national florist organisations are confronted with • Come up with at least 3 good ideas how we could work together in coping with these challenges.

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