1 / 42

Staatsballett Berlin

Your picture here. Your picture here. Your picture here. Staatsballett Berlin. Ein Verbesserungskonzept für den Social- Media Auftritt. Bisher genutzte Social - Media Plattformen. Der bisherige Facebook Auftritt. 4.088 Personen „gefällt das“ 190 Personen unterhalten sich darüber

tejano
Télécharger la présentation

Staatsballett Berlin

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Your picture here Your picture here Your picture here Staatsballett Berlin Ein Verbesserungskonzept für den Social- Media Auftritt

  2. Bisher genutzte Social- Media Plattformen

  3. Der bisherige Facebook Auftritt • 4.088 Personen „gefällt das“ • 190 Personen unterhalten sich darüber •  4,6 % Personen sind aktiv Logo … Stand 23.10.2011

  4. Der bisherige Facebook Auftritt • … Stand 23.10.2011

  5. Der bisherige Twitter Auftritt • … Stand 23.10.2011

  6. Der bisherige Youtube Auftritt • … Stand 23.10.2011

  7. Der bisherige Blog Auftritt • … Stand 23.10.2011

  8. Weblinks auf der Homepage Wer in Online-Gemeinschaften Präsenz zeigt, wird öfter verlinkt 9 Links Stand 23.10.2011

  9. Warum sind Verlinkungen auf die eigene Homepage entscheidend? Suchmaschinen bewerten die Relevanz von Seiten unter anderem anhand der Verlinkung Stand 23.10.2011

  10. Warum sind Verlinkungen auf die eigene Homepage entscheidend? Je häufiger verlinkt (je beliebter) eine Seite ist, desto höher auch die Wahrscheinlichkeit, bei Google oben zu stehen. Stand 23.10.2011

  11. Welche Position hat das Staatsballett bei Google.de? Position #1

  12. Die Verlinkung von Zugang zu der Staatsballett Homepage über Bühnen/Ensembles und dann bei „S“ Aber keine Verlinkung bei „Links“

  13. Die Verlinkung von Zugang zu der Staatsballett Homepage über Bühnen/Ensembles und dann bei „S“ Aber keine Verlinkung bei „Links“

  14. Die Verlinkung von der Staatsoper Berlin Verschiedene Links über aktuelle Premieren auf der Eingangsseite Direkte Verlinkung auf der Eingangsseite

  15. Die Verlinkung der Deutsche Oper Berlin Über „Ensemble“ und dann im linken Reiter. • Sehr übersichtlich • Schnell zu finden

  16. 88,9 % der Partnerseiten, verlinken zurück… Keine Verlinkung zum Staatsballett Berlin

  17. Was ist Social- Media?

  18. Ziele von Social- Media

  19. Kurz und knapp … Positive Mundpropaganda Aufbau eines positiven Images Gewinnung neuer Kunden Steigerung der Markenbekanntheit Steigerung der Website-Besucher

  20. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. Ist- Analyse All phrases can be replaced with your own text. All phrases can be replaced with your own text. All phrases can be replaced with your own text. All phrases can be replaced with your own text. For PowerPoint 97-2010

  21. Sample Slide  Bullet Points • The text demonstrates how your own text will look when you replace the placeholder with your own text. • This is a placeholder text. This text can be replaced with your own text. • If you don’t want to use the style and size of the fonts as used in this placeholder it is possible to replace it by selecting different options. • For replacing the placeholder text you need to click on the placeholder text and insert your own text. • The text that you insert will retain the same style and format as the placeholder text.

  22. This is a placeholder text • This is a placeholder text. • This text can be replaced with your own text. • All phrases can be replaced with your own text. WATERDROPS For PowerPoint 97-2010

  23. Water Drops Placeholder for your own sub headline This is placeholder text. All phrases can be replaced with your own text. The text demonstrates how your own text will look when you replace the placeholder with your own text. If you don’t want to use the size of the fonts as used in this placeholder it is possible to replace it by selecting different options. The text demonstrates how your own text will look when you replace the placeholder with your own text. For PowerPoint 97-2010

  24. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. ARROWCHART 4 For PowerPoint 97-2010

  25. This is a placeholder text. This is a placeholder text. This is a placeholder text. ARROWCHART 2 For PowerPoint 97-2010

  26. CHAINCHART This is placeholder text. All phrases can be replaced with your own text. The text demonstrates how your own text will look whenyou replace the placeholder with yourown text. Plan Support Implement

  27. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. COMBCHART This is a placeholder text. This is a placeholder text. For PowerPoint 97-2010

  28. Pro Arguments Contra Arguments • Pro Argument 1 • Pro Argument 2 • Pro Argument 3 • Pro Argument 4 • Contra Argument 1 • Contra Argument 2 • Contra Argument 3 • Contra Argument 4 ARROWCHART This slide shows a pro & con list - a list of arguments for and against some particular contention or position. For PowerPoint 97-2010

  29. This is a placeholder text This is a placeholder text Document Management This is a placeholder text Web ContentManagement This is a placeholder text PUZZLECIRCLE All phrases can be replaced with your own text. All phrases can be replaced with your own text. All phrases can be replaced with your own text. All phrases can be replaced with your own text. For PowerPoint 97-2010

  30. DOMINO3D This is placeholder text. All phrases can be replaced with your own text. This is placeholder text. All phrases can be replaced with your own text.

  31. Domino Placeholder for your own sub headline This is placeholder text. All phrases can be replaced with your own text. This is placeholder text. All phrases can be replaced with your own text. This is placeholder text. All phrases can be replaced with your own text. The text demonstrates how your own text will look when you replace the placeholder with your own text.

  32. Domino Placeholder for your own sub headline This is placeholder text. All phrases can be replaced with your own text. The text demonstrates how your own text will look when you replace the placeholder with your own text. If you don’t want to use the size of the fonts as used in this placeholder it is possible to replace it by selecting different options.

  33. Domino Placeholder for your own sub headline • This is a placeholder text. • This text can be replaced with your own text. • This is placeholder text. All phrases can be replaced with your own text. • This is placeholder text. All phrases can be replaced with your own text.

  34. This text can be replaced with your text. This text can be replaced with your text. POLAROIDCHART

  35. This text can be replaced with your text. This text can be replaced with your text. This text can be replaced with your text. This text can be replaced with your text. This text can be replaced with your text. This text can be replaced with your text. Polaroid Chart Placeholder for your own sub headline

  36. This text can be replaced with your text. This text can be replaced with your text. Polaroid Chart Placeholder for your own sub headline

  37. Placeholder Placeholder Text Polaroid Chart Placeholder for your own sub headline This text can be replaced with your text. This text can be replaced with your text.

  38. This is a placeholder text. This is a placeholder text. This is a placeholder text. This is a placeholder text. LEAFCHART All phrases can be replaced with your own text. All phrases can be replaced with your own text. All phrases can be replaced with your own text. All phrases can be replaced with your own text. For PowerPoint 97-2010

  39. PUZZLECHART Buisness ProcessEngineering The text demonstrates how your own text will look when you replace the placeholder with your own text. RequirementsEngineering The text demonstrates how your own text will look when you replace the placeholder with your own text. For PowerPoint 97-2010

  40. FILL LEVELCHART YourText PlaceholderText PlaceholderText For PowerPoint 97-2010

  41. Fill Level Chart Placeholder for your own sub headline Option A Option B percelvedcontent actual content actual content percelvedcontent For PowerPoint 97-2010

  42. 1 SupportService 3 2 Engineering Services DesignService COMBCHART 4 This is placeholder text. All phrases can be replaced with your own text. The text demonstrates how your own text will look when you replace the placeholder with your own text. YOUR LOGO YOUR LOGO YOUR LOGO The text demonstrates how your own text will look when you replace the placeholder with your own text. This is placeholder text. All phrases can be replaced with your own text. YOUR LOGO

More Related