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APMP Mid-South Chapter Officers Meeting

APMP Mid-South Chapter Officers Meeting. Ken Merwin April 15, 2014. @ billboggs. www.linkedin.com/in/billboggs/. Agenda. Old Business Minutes from March meeting Marketing Plan Constant Contact New Business Officers’ Reports Action Items. Mid-South Chapter Officers for 2014.

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APMP Mid-South Chapter Officers Meeting

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  1. APMP Mid-SouthChapter Officers Meeting Ken Merwin April 15, 2014 @billboggs www.linkedin.com/in/billboggs/

  2. Agenda • Old Business • Minutes from March meeting • Marketing Plan • Constant Contact • New Business • Officers’ Reports • Action Items

  3. Mid-South Chapter Officersfor 2014

  4. Mid-South Chapter Goals • Provide education and networking through F2F and virtual venues • Host Monthly Chapter Meetings (10 meetings/yr) • Conduct one meeting/quarter outside of HSV • Conduct Monthly Officers Meeting • Government and Commercial focus • Grow Membership • 2013: From 18 to 36 • 2014: From 36 to 72 • 2015: From 72 to 144 • Grow Corporate Sponsorships • 2013: From 0 to 5 • 2014: From 5 to 10 • 2015: From 10 to 15 • Establish partnerships with Universities & Associations • e.g., UAH, FIT, Vanderbilt, PMI, NCA • Create, maintain, and grow a professional Chapter Website • Broaden awareness of APMP by issuing at least one Press Release per quarter

  5. Corporate Sponsors

  6. Treasurer – Tonya Maurice

  7. Treasurer – Tonya Maurice

  8. Treasurer – Tonya Maurice • Created, published and monitoring online registration for May meeting. • Reconciled Feb - Mar bank statement. • Submitted quarterly/year end rebate report Next Steps : • Update online registration with June meeting details immediately following February meeting. • Reconcile April bank statement

  9. Secretary – Andrea

  10. Membership – Ken Merwin Current Membership 56 New members (net zero, lost two) • Bill Brigadier • Leslie Meilhon Currently have 40 members in the Linked-In Group (no change)

  11. Planning Chair Status

  12. April 1st Presentation Feedback 98% A+

  13. Webmaster – Jennifer Hamaker Content Needed: • Door Prizes – Still the Shipley Proposal Guide? • Feb. Member Mtg. PowerPoint Decks • Photos from February Mtg. Website Statistics for Month of February – Drop in Visits: • 52 Website Visits Over the Past Month (108 visits the previous month) • Of those visits, 29 were “unique” visitors (visitors that did not go back to the site later) which was 67 last time

  14. Social Media(Stay Up-to-Date w/Chapter) • APMP Web Site www.apmp.org • Mid-South Web Site www.apmpmid-south.org • LinkedIn Mid-South Chapter Group • Twitter @MidSouthAPMP Bookmark and Join!

  15. Marketing • Creating a PP Slide Brochure (due out by Friday 4/18) • Quarterly Press Release Due • Social Media Marketing • Continue with Facebook and Twitter posts • Create a campaign for Nashville Meeting • Constant Contact • Email Marketing/Event Campaigns • Holds email database for easy distribution • Package Pricing • $20/month • Basic email campaigns, contact management & social sharing • $45/month • Full Toolkit, detailed tracking, Plus campaigns, etc.

  16. Constant Contact Example In order to avoid spamming issues, the sender email has to be validated. It also helps having an address on the bottom of the email. I have seen less spamming issues when all of the forms on the email campaign are filled out rather than left empty.

  17. Action Items

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