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Presentation Overview

Presentation Overview. Why it’s important to have a presence on popular online maps and smartphone apps Google Maps Bing Yelp / Apple Maps FourSquare. Why?. Shoppers / prospective residents / prospective business owners Find local stores, services, recreational opportunities

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Presentation Overview

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Presentation Transcript

  1. Presentation Overview • Why it’s important to have a presence on popular online maps and smartphone apps • Google Maps • Bing • Yelp / Apple Maps • FourSquare

  2. Why? Shoppers / prospective residents / prospective business owners • Find local stores, services, recreational opportunities • Get directions • Research travel destinations • Compare prices

  3. Why? Mobile usage continues to increase dramatically

  4. How does your town look?

  5. How does your town look?

  6. How does your town look?

  7. How does your town look?

  8. How to get listed • Create account and “claim” your business or community feature • Add/update information or build new profile • View and test result • Create reminder to update listingsonce a month, quarterly, or annually

  9. Google Maps Process Overview: 1 – Go to Google Places2 – Create a new account 3 – Add your business or community feature 4 – Enter photos, hours of operation, etc. 5 – Upload photos 6 – Update as needed(put a reminder in your calendar)

  10. Google Maps – Step by Step Go to google.com/places:

  11. Google Maps – Step by Step Create a new account. NOTE: If you already have a personal Google account, you can use it to sign in. BUT it’s best to create a new account so your listing can be updated by employees or other people with whom you share the password.

  12. Google Maps – Step by Step Enter your info to create a new account.WRITE DOWN YOUR PASSWORD.

  13. Google Maps – Step by Step Verify your account.

  14. Google Maps – Step by Step Enter the code you receive by text or voice and this page will appear. Click “Next Step.”

  15. Google Maps – Step by Step You’ll receive a welcome message. Click “Back to Google Places.”

  16. Google Maps – Step by Step Opt in or out of emails. Must agree to terms and conditions to proceed. Click “Continue.”

  17. Google Maps – Step by Step See if Google already knows about your business or community feature.

  18. Google Maps – Step by Step Click on your business or add a new entry.

  19. Google Maps – Step by Step • If Google does not find your business, you’ll need to fill in the necessary fields.

  20. Google Maps – Step by Step Add a description, hours, photos: • Storefront or park entrance • Interior or exemplary features • Products / menu items • Logo or sign

  21. View/test Phone / address verification Enter PIN in the appropriate field to verify Your business will be visible within 24 hours

  22. Similar process on other sites • Yelp: yelp.com • Bing: bingplaces.com • Apple Maps: Apple Maps app • FourSquarebusiness.foursquare.com

  23. Let’s do this! • Google Maps: google.com/places • Yelp: yelp.com • Bing: bingplaces.com • Apple Maps: Apple Maps app • FourSquarebusiness.foursquare.com

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