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8 TH INTERNATIONAL CONFERENCE on RESPONSIBLE TOURISM Taking Responsibility, Achieving Change

How Do We Ensure and Report Progress? An Evolving Accounting Perspective Dr Jackie Brander Brown MMU, Faculty of Business and Law FCA, FHOSPA, MIH. 8 TH INTERNATIONAL CONFERENCE on RESPONSIBLE TOURISM Taking Responsibility, Achieving Change. An Evolving Accounting Perspective.

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8 TH INTERNATIONAL CONFERENCE on RESPONSIBLE TOURISM Taking Responsibility, Achieving Change

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  1. How Do We Ensure and Report Progress? An EvolvingAccounting Perspective Dr Jackie Brander Brown MMU, Faculty of Business and Law FCA, FHOSPA, MIH 8TH INTERNATIONAL CONFERENCE onRESPONSIBLE TOURISM Taking Responsibility, Achieving Change

  2. An Evolving Accounting Perspective …current business trends in the global hotel industry are strongly oriented towards sustainable development… …hotels need to rethink their typical short-term, financially oriented performance information by developing effective sustainability accounting systems which incorporate a pertinent balance of performance management indicators… Vejzagic & Brander Brown, 2014

  3. A Pertinent Balance of Performance Management Indicators [1] Legislation/Regulation… Certifications… External/ Internal… Audits… Organisation types… Technology/systems…

  4. A Pertinent Balance of Performance Management Indicators [2] • Clear policy/strategy • Collaboration • Focus on impact • Investment/resources • Education/support • Benchmarks • Rewarding performance

  5. How Do We Ensure and Report Progress?An Evolving Accounting Perspective Dr Jackie Brander Brown Tel: 0161 247 3782 Email: j.brander-brown@mmu.ac.uk Skype: dr.jackie.bb

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