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Optimize the Content of Your Amazon Listing

Want your product to rank higher in the Amazon search results? You can improve the ranking (Amazon SEO, or search engine optimization) as well as increase traffic and sales simply by carefully optimizing your product listing. Amazon product optimization is, therefore, one of the most important things you should do as a seller or vendor on Amazon. Some of the key approaches for product optimization are Keywords, Content, Review and more.

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Optimize the Content of Your Amazon Listing

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  1. Optimize Amazon Product Listing The Appeal Guru https://theappealguru.com/

  2. Optimize Keywords • The product listing must contain searched keyword else customer won’t be able to see your products. • Include all the relevant keywords on the product page. • Conduct keyword research using Amazon keyword research tool Sonar. https://theappealguru.com/

  3. Add Keywords to Product • Product Title: Place the top keywords in title. • Backend keywords: Add up to 249 bytes of important keywords in “search terms” (also known as “generic keywords”.) • Bullet Points and Product Description: You can place more keywords here, but only if it doesn’t disrupt the informative clarity of the product texts. • Other Keyword Types: Some products allow additional keyword, such as Target Audience (e.g., men/women). Amazon filters them in the search. https://theappealguru.com/

  4. Optimize Amazon Listing Content • Content optimization can increase the click-through rate (CTR) in the search result and the conversion rate (CR) on the product page. • Three important points are Product Information, Product Texts & Images. https://theappealguru.com/

  5. https://theappealguru.com/

  6. Product Texts • Follow these principles when creating descriptions and product texts (title, bullet points, product description). • Information: Provide all necessary information for the buying decision. • Communication: Highlight the benefits and USPs (Unique Selling Propositions) of the article in the description. How do your product’s features help potential buyers? How exactly do they benefit from them? • Presentation: Structure the information so that customers can receive it quickly and easily. https://theappealguru.com/

  7. Product Images • The first thing the customer looks at is the images of a product. Thus, they have a high priority for the CTR and CR. • The main image should have core product only, with white background. • In additional images can contain accessories & packaging, text demonstrative graphics. https://theappealguru.com/

  8. Further Product Information • Additional information can be entered for each product. • Fill this information as thoroughly as possible: The filter navigation in the sidebar of the Amazon search uses it, as well as specialized product finders. • It will help you to improve the conversion rate. https://theappealguru.com/

  9. Customer Reviews & Questions Answers https://theappealguru.com/

  10. Easy Optimization • The easiest & safest way is to hire someone who does this job better. • “The Appeal Guru” help’s you to choose the best keywords that will increase your profits. • It’s our money back guarantee, that if your product rank does not improve then we’ll refund your money. • Apart from this we offer Amazon Sellers Appeal Suspensions & get their accounts reinstated within 72 hrs. https://theappealguru.com/

  11. Reach Us • Address The Appeal Guru Limited,Prospect House, 2 Athenaeum RoadLondon, UK • Phone +442038241889 • Email info@theappealguru.com • Website https://theappealguru.com/ https://theappealguru.com/

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