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The Future of Publishing: Embracing Information 3.0

Explore the impact of Information 3.0 on publishers and readers, the shift towards a context-driven information space, and the emerging trends in the publishing industry. Discover how to target the millennial audience and navigate the changing landscape of content consumption.

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The Future of Publishing: Embracing Information 3.0

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  1. Information 3.0 Will Publishers Matter? Feb. 11, 2008 Stephen Abram President 2008, SLA Vice President, Innovation, SirsiDynix Chief Strategist, SirsiDynix Institute

  2. Will Reading Matter?

  3. Your Five Year Plan? Who Are You Targeting?

  4. How Complex is the Shift?

  5. Information Noun Inform Verb Informed Results and Impact

  6. How complicated can we make it?

  7. Are we buried in metadata?

  8. Change?

  9. Focus?

  10. Focus?

  11. Stuff Will Change Faster Now • Over the next 13 years an iPod size device will hold: • iPods can hold year’s worth of video by 2012 • Or ALL the commercial music ever created by 2015 • Or ALL content ever created (in all media) by 2020 • Videogames outsell most content – combined! • Jeez – Ringtones are even big • Amazon + Audible • OpenSocial, F8, MySpace Developer, Android . . . • Microsoft + Yahoo + Facebook + 40 ads engines? Or AOL!! • Google + everyone else rumors (Plaxo, LinkedIn, Sprint, CNET, Yell, and ?) • Pocket-sized devices dominate

  12. What Really Matters? In the information space?

  13. Context is King, not Content.

  14. End Users Learners Readers Discoverers Clients Customers

  15. Millennials Are Different Credit: Richard Sweeney, NJIT and S. Abram

  16. In non-fiction the article economy subsumes chapters and paragraphs… 99¢rentals, Ads…

  17. Prepare for the chapter level economy to combine with the article level world. And 99¢ rentals Retail Sales Down? NO Titles Down? NO Circulation Down? NO Reading Down? NO Teen Reading Down? NO

  18. Some Formats Die

  19. Social trumps everything

  20. Reminder: 300,000+ A DAY! And they’re Publishing… a lot

  21. Integrate 3.0 resolvers, federated Search, OCLC & and recommenders.

  22. A sustainable social network for life. F8 Developer Over 80% of all college and University students In North America.

  23. Emerging Service Ecology – add OPAC, rights mgt., federated search, resolvers, AND OpenID (federated identity management) in social space

  24. Alliance, Charlotte, San Jose SU Europe (2X) McMaster IBM

  25. 5,000 Library visits every night! 80 hours / week professionally staffed reference desk Me

  26. The Sharing Economy

  27. An Inherently Mobile Focus

  28. Device Agnostic & DRM Wars

  29. Everything’s getting smaller XML turned 10 Years Old Yesterday XML

  30. Opportunity

  31. The Changing Nature of Sharing • Shared Pictures = • Shared Knowledge = • Shared Bookmarks = • Shared News = • Shared Videos = • Shared Everything =

  32. Portlets and JSR 168 Spoken Word Searching Wikis New Programming Tools: AJAX, API, J2EE, widgets, mashups Blogs and blogging, RSS Recommender Functionality Personalized Alerts Web Services, SaaS Folksonomies, Tagging and Tag Clouds Social Networking Open Access, Open Source, Open Content Commentary and comments Personalization and My Profiles Podcasting and MP3 files Streaming Media – audio and video, Screencasting Visualization User-driven Reviews Rankings & User-driven Ratings Instant Messaging and Virtual Reference Photos (e.g. Flickr, Picasa) Socially Driven Content Social Bookmarking Mobile, XML Web 2.0/Information 2.0

  33. User Intention Paths

  34. Stephen Abram Author, ALA Editions Vice President, Innovation, SirsiDynix Chief Strategist, SirsiDynix Institute These PPT slides will be at my blog: Stephen’s Lighthouse

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