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Foundations of Management Excellence. NAEM Certificate Program at CMU Deanna Matthews Carnegie Mellon University 2003 BELL Conference. CMU/NAEM Advanced Management Program. NAEM - National Association of Environmental Management EHS Professionals need business skills
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Foundations of Management Excellence NAEM Certificate Program at CMU Deanna Matthews Carnegie Mellon University 2003 BELL Conference
CMU/NAEM Advanced Management Program • NAEM - National Association of Environmental Management • EHS Professionals need business skills • Broader Business Perspectives • Improved Finance Understanding • Models and Tools for Creating Value • Leadership Capability
Carnegie Mellon Strengths Top ranked business and engineering school • Deep experience in exec-ed for engineers • Management in Technology Based Businesses • Preparing Engineers for General Management • Understanding of issues facing EHS professionals • Strong ties between business and engineering schools • Interdisciplinary problem solving • Green Design Institute (GDI) • NAEM Program Committee
Foundations of Management Excellence • Curriculum rationale • EHS professionals need general management perspectives to maximize value to their organizations: • Strategic planning and financial skills • Management of people, projects, and budgets • Broad, Integrated perspectives on role and business • Delivery Method • Efficient, Minimal disruption, Time for application • => Quarterly, modular format
Foundations of Management Excellence • Three quarterly modules (April, June, Sept) • Leadership • Finance • Operations, Marketing, and Strategy • Carnegie Mellon University Faculty complemented by outside faculty • Between module links • “e-facilitation” of learning
Participant Response • First cohort in program • Fifteen participants (good for open enrollment) • Identified “learning the language of business” as key objective • Enthusiastic about content
Faculty Response • Environmental core faculty • Environmental researchers • Providing new, upcoming perspective • Traditional business faculty • Incorporating environmental materials • Taking participant examples • Finding new ideas for research applications
Marketing • Innovative Partnership • NAEM – membership, mailing lists, board of directors • GSIA – executive education mailing lists, course attendees • GDI – industry research partners • Shared marketing budget • Brochures, NAEM annual forum • Word of mouth
Foundations of Management Excellence • Challenges • Economic climate coupled with target audience characteristics • Clear differentiation from other programs • Customizing by the traditional business faculty