Download
mission statements and customer benefit package n.
Skip this Video
Loading SlideShow in 5 Seconds..
Mission Statements and Customer Benefit Package PowerPoint Presentation
Download Presentation
Mission Statements and Customer Benefit Package

Mission Statements and Customer Benefit Package

163 Vues Download Presentation
Télécharger la présentation

Mission Statements and Customer Benefit Package

- - - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

  1. Mission Statements and Customer Benefit Package

  2. Mission Statement • A statement of purpose • Spell out overall goal • Provide a path • Guide decision making

  3. Mission Statement for Project • Type of Business • Customer Demographics • Values • Future Products

  4. Good Example Filter Fresh Corporation is a water filter manufacturing and distributing company based out of Dallas, TX that strives to provide water hygiene support throughout the United States. Our customers are moms with growing families. All Filter Fresh products are made in the USA. Filter Fresh will expand globally after we develop a strong customer base throughout the United States.

  5. Good Example Filter Fresh Corporation is a water filter manufacturing and distributing company based out of Dallas, TX that strives to provide water hygiene support throughout the United States. Our customers are moms with growing families. All Filter Fresh products are made in the USA. Filter Fresh will expand globally after we develop a strong customer base throughout the United States. Type of Business

  6. Good Example Customer demographics Filter Fresh Corporation is a water filter manufacturing and distributing company based out of Dallas, TX that strives to provide water hygiene support throughout the United States. Our customers are moms with growing families. All Filter Fresh products are made in the USA. Filter Fresh will expand globally after we develop a strong customer base throughout the United States.

  7. Good Example Company values Filter Fresh Corporation is a water filter manufacturing and distributing company based out of Dallas, TX that strives to provide water hygiene support throughout the United States. Our customers are moms with growing families. All Filter Fresh products are made in the USA. Filter Fresh will expand globally after we develop a strong customer base throughout the United States.

  8. Good Example Future Filter Fresh Corporation is a water filter manufacturing and distributing company based out of Dallas, TX that strives to provide water hygiene support throughout the United States. Our customers are moms with growing families. All Filter Fresh products are made in the USA. Filter Fresh will expand globally after we develop a strong customer base throughout the United States.

  9. Bad Example Nex Corporation is a company that strives to produce a quality product that changes the way humans interact. Our customers are people who like to communicate. We are a green company. We will expand internationally in a few years.

  10. Customer Benefit Package • Describes peripheral or facilitating goods and services CB1 Company Name CB2 CB3

  11. Examples (Good): • company website • monthly magazine • contributions to a charity • other goods for sale on the website (cups, t-shirts, etc.) • live chat • custom designs • customer blog • customer suggestions • after sale visits • other accessories for the product.

  12. Examples (BAD): • fast • dependable • safe • good design • delicious