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The Best and Worst of Advertising: A Comprehensive Analysis

This presentation explores the finest and most unfortunate moments in advertising. Highlighting iconic campaigns from notable brands like Captain Crunch, GE, and Toyota, it delves into what makes ads resonate with consumers while critiquing those that fail. Featuring discussions on the effectiveness of viral videos and the role of media devices with skip functions, we analyze how advertising strategies have evolved. From creative triumphs to dismal flops, this analysis addresses what truly stands out in a cluttered marketplace.

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The Best and Worst of Advertising: A Comprehensive Analysis

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Presentation Transcript

  1. IT WAS THE BEST OF ADS, IT WAS THE WORST OF ADS TEAM CAPTAIN CRUNCH

  2. GREEN IS THE NEW BLACK • Mad’ Ave trying to curry favor with consumers • General Electric • Chevron Corp. • Home Depot Inc. • Toyota Motor Corp. • Media Devices Add skip functions • Few Messages Stand out • Web Viral Videos • Smells on Print ads • Screens at Fuel pumps

  3. THE BEST OF THE BEST • D’OH • EYE OF THE BEHOLDER • K-FED • GET BACK TO WORK

  4. THE WORST OF THE WORST • STUNT THAT BOMBED • METALMELTDOWN • ROADKILL • HE WON'T DO THAT AGAIN

  5. QUESTIONS? * No Captains were injured in the making of this presentation

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