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The Fundamentals of Business and Economics. Chapter 1. Chapter 1 Objectives . After studying this chapter, you will be able to: Define what a business is and identify four vital social and economic contributions that businesses make.
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The Fundamentals of Business and Economics Chapter 1 ©2007 Prentice Hall
Chapter 1 Objectives After studying this chapter, you will be able to: • Define what a business is and identify four vital social and economic contributions that businesses make. • Differentiate between goods-producing and service businesses, and list five factors contributing to the increase in the number of service businesses. • Differentiate between a free-market system and a planned system. ©2007 Prentice Hall
Chapter 1 Objectives, cont. • Explain how supply and demand interact to affect price. • Discuss the four major economic roles of the U.S. government. • Explain how a free-market system monitors its economic performance. • Identify five challenges you will face as a business professional in the coming years. ©2007 Prentice Hall
How this Course Will Help Your Career • Understand what it takes to be an entrepreneur • Learn the lingo • Develop soft skills • Learn about career opportunities • Understand the role business plays in society • See the business world through the eyes of a business rather than a consumer ©2007 Prentice Hall
What is Business? For-Profit Non-Profit Money Motive Social Service Ethical Conduct Efficiency Effectiveness Social Responsibility ©2007 Prentice Hall
Web 2.0 • Definition • Activities: • Blogging • Podcasting • Wikis • Newsfeeds • Tagging • Virtual Worlds ©2007 Prentice Hall
Types of Business Goods Producing Business Service Business Capital Intensive Labor Intensive ©2007 Prentice Hall
Why is the Service Sector Growing? • More disposable income. • Changing demographic patterns and lifestyle trends. • Support complex goods and new technology. • Professional advice. ©2007 Prentice Hall
Economics ©2007 Prentice Hall
Factors of Production ©2007 Prentice Hall
Economic System Scarce Resources Human Resources Natural Resources Capital Entrepreneurs Knowledge Factors of Production Goods Services ©2007 Prentice Hall
Types of Economic Systems Free-Market System Planned System Mixed Capitalism Capitalism Socialism Communism Privatization ©2007 Prentice Hall
$35 $30 $25 $20 $15 $10 Not enough demand D Right price makes supply & demand equal E Price S Not enough supply 10 15 20 25 30 Pairs of blue jeans (quantity) Supply and Demand ©2007 Prentice Hall
Free-Market Competition Pure Competition Monopoly Oligopoly Monopolistic Competition ©2007 Prentice Hall
Competitive Advantage • Price • Speed • Quality • Service • Innovation ©2007 Prentice Hall
Role of the Government • Foster competition • Regulate and Deregulate industries • Protect Stakeholder and Stockholder’s rights • Contribute to economic stability ©2007 Prentice Hall
Economic Indicators • Interest Rates • Unemployment Rates • Housing Data • Industrial Productivity ©2007 Prentice Hall
Inflation vs. Deflation Inflation Purchasing Power Deflation Consumer Price Index (CPI) ©2007 Prentice Hall
Producer Price Index (PPI) • Gross Domestic Product (GDP) • Gross National Product (GNP) • Globalization ©2007 Prentice Hall
Challenges of Globalization • Products and Services • Managing Small Business (Entrepreneurship) • Globalization and Workforce Diversity • Ethics and Social Responsibility • Technology and Electronic Commerce ©2007 Prentice Hall