Before he David Kelley Became Successful… 1973 achieved BSc in Electrical Engineering

1. Before he David Kelley Became Successful… • 1973 achieved BSc in Electrical Engineering • Worked for Boeing • Hovey – Kelley Design • Cofound IDEO with Tom Kelley & • Bill Moggridge 1978 https://www.google.co.uk

2. Products Produced by David Kelley… • First Apple Mouse • Apple III • Apple Lisa • Treo http://www.mac-history.net http://mjspace.wordpress.com/ http://www.ideo.com/uk/

3. Awards… • Chrysler Design 2000 • National Design Award 2001 • 2002 • 2005 “Distinguished Services to Design Education”

4. Collaboration with Ford… • App to allow customers • Monitor usage • Monitor energy http://www.ideo.com/uk/

5. His relationship with Steve Jobs… • After he designed the first apple mouse, David Kelley became close friends with Steve Jobs which later then led on to him designing two more apple products. • He became very close friends of Steve Jobs when he was diagnosed with throat cancer as Steve Jobs also had cancer

6. HCD Human Centred Design… • TED talks • ‘it’s about designing the behaviour and personality into a product’ An example of his work that inspired the research in the book is… his collaboration with PRADA & OMA http://www.ted.com/talks/david_kelley_on_human_centered_design.html

7. Creative Confidence… • Harvard Press Review http://www.ideo.com/images/uploads/news/pdfs/HBR_Reclaim_your_Creative_Confidence_R1212K.pdf • TED talks • ‘Many people say I’m just not the creative type’ • ‘The fear of being judged’ • MIT Media Lab • ‘Multidisciplinary… we didn’t originally have a uniform methodology’ • ‘Creativity & Design is central to the business world now’ https://www.google.co.uk/ http://www.ted.com/talks/david_kelley_how_to_build_your_creative_confidence.html http://www.media.mit.edu/events/2013/07/23/media-lab-conversations-series-ideos-david-and-tom-kelley