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HubSpot : Inbound Call Tracking App PowerPoint Presentation
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HubSpot : Inbound Call Tracking App

HubSpot : Inbound Call Tracking App

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HubSpot : Inbound Call Tracking App

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  1. HubSpot: Inbound Call Tracking App September 27, 2012

  2. Agenda • Introductions • What is the HubSpot Inbound Call Tracking App? • How does the App help customers? • HubSpot Stats • Typical customer questions • Demo • Questions

  3. What is the HubSpot Call Tracking App? • Launched April, 2012 • Found in the HubSpot Marketplace • Users download a snippet of javascript for their site – it’s free to try! • The app… • Provides unique phone numbers for businesses to assign to campaigns (search, print, billboards, etc.) • Tracks calls by lead source • Provides reporting and analytics to show businesses how to allocate their media budget

  4. How Does the App Help Customers? • SMB’s rely on phone calls to gain new customers: • Personal interactions • More likely to convert business • Mobile device usage leads to more phone calls • SMB’s have not had visibility into where calls are coming from, preventing them from being able to make smart decisions about where and how they advertise • HubSpot is the only ad platform of its kind that provides this level of inbound call tracking

  5. How Does the App Help Customers? • Adding a phone number to an ad increases online conversions by 5-30% • Adding a phone number can increase completion of a lead form by as much as 49% • Phone calls are valuable to businesses • Average phone order values 1.5-2X higher than online • 30-50% call-to-conversion rates (compared with 1-3% with clicks)

  6. Typical Customer Questions • How do I set up the Javascript? • We can help as well as provide step-by-step video instruction • What if I go over the 1,000 minute limit? • The fee for calls is .10/minute when you hit the 1,000 minute limit • Can I route calls to more than one phone number? • Not at this time • Can I have additional dedicated promo phone numbers? • Yes, the fee is $5 per number per month • Can I use phone numbers that I already have? • Absolutely, we can provide support documentation for porting numbers

  7. Questions? Contact Us: support+hubspot@ringrevenue.com