1 / 18

Strategy Development methods

Strategy Development methods. Housekeeping. Restrooms are located every floor near the lift area Duration: 30 mins No breaks. Learners are advised to have their meals before coming to class. Canteen at the ground floor operates from 8:30am to 5:00pm Free drinks from vending machines

uma
Télécharger la présentation

Strategy Development methods

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Strategy Development methods

  2. Housekeeping • Restrooms are located every floor near the lift area • Duration: 30 mins • No breaks. Learners are advised to have their meals before coming to class. • Canteen at the ground floor operates from 8:30am to 5:00pm • Free drinks from vending machines • Emergency exits are located at each end of the corridors. Incase of emergency, take the nearest exit down to the assembly area at the car park.

  3. Four Corners (6 mins) On a piece of paper, draw: Name

  4. Learners’ Profile

  5. What Can We Do To Enhance Learning?

  6. Learning Outcomes By the end of this session, you will be able to: • Identify the strength and weaknesses of the company in relation to the project at hand. • Identify the opportunities and threats of the company in relation to the project at hand. • Identify appropriate strategies before embarking on a project

  7. Strategic Planning Dept – IAL Project Identify strategies to increase the number of ACTA students in IAL.

  8. Typical Analysis Tools • SWOT – Strength, Weaknesses, Opportunities & Threats • 3Cs – Company, Customers & Competitors • 5Cs – 3Cs, Climate & Collaborators • 4Ps – Product, Price, Place & Publicity (Positioning) • PEST – Political, Economy, Social & Technology • Porter’s Five Forces: • The threat of the entry of new competitors • The intensity of competitive rivalry • The threat of substitute products or services • The bargaining power of customers (buyers) • The bargaining power of suppliers

  9. SWOT Analysis

  10. Strategy of Project "Know the enemy and know yourself; you will never be in peril in a hundred battles. " - Sun Tzu 知己知彼，百战百胜 Chinese military strategist in the Spring and Autumn Period of China (722 - 481 BC). He wrote the Art of War (孫子兵法) composed of 13 chapters. The Art of War has long been praised as the definitive work on military strategies and tactics

  11. Situation Analysis In order to profitably satisfy customer needs, the firm must first understand the external and internal situation, including the customers, the market environment and the firm’s own capabilities. Furthermore, it needs to forecast trends in the dynamic environment in which it operates.

  12. SWOT Analysis • SWOT: Strengths, Weaknesses, Opportunities and Threats • SWOT is a simple framework for generating strategic alternatives from a situation analysis. • SWOT was originated in the late 1960's. The GE Growth Council used this form of analysis in the 1980's. Because it concentrates on the issues that potentially have the most impact. • It is applicable to either the corporate level or the business unit level. • The SWOT analysis is useful when a very limited amount of time is available to address a complex strategic situation.

  13. Generate Strategy by SWOTframework SO: Creation of business opportunities by maximizing the company's strength. Positive Offensive. ST: Evasion of the threat by utilizing the company's strength. Differentiation strategy. WO: Measures of not losing the business opportunity under the company's weakness. Gradual Approach Strategy. WT: Measures of not causing the worst situation under the company's weakness and the threat. Defensive Defense or Withdrawal.

  14. Classifies Internal and External factors External factors which affect your project Internal Factors Internal aspects of your project

  15. Classifies Internal and External factors Guideline • Think the "SO" strategy first. • Complement with the "ST" and "WO" strategies. • You don't need to think the "WT" strategy in a project level. SO Strategy ST Strategy Internal Factors WO Strategy WT Strategy

  16. Ref. Environmental Analysis vs. SWOT Describe the influence that the macro environment affects on customers as the changes and trends of 3C customer analysis. Describe the influence that it affects on the company as the opportunities or threats of SWOT analysis. 3C Analysis - Customer Climate - Macro Environmental Analysis Describe the threats and weaknesses by classifying the 3C competitor analysis. 3C Analysis – Company & Competitor SWOT Internal Factors Collaborators – Suppliers, Distributors & Alliances

  17. Learning Outcomes You should be able to: • Identify the strength and weaknesses of the company in relation to the project at hand. • Identify the opportunities and threats of the company in relation to the project at hand. • Identify appropriate strategies before embarking on a project

  18. How will you use the knowledge in your work place?

More Related