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September 23, 2009

September 23, 2009

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September 23, 2009

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  1. Energy Efficient Products: Technology and Supply Chains Japan Electronics & Information Technology Industries Association (JEITA) Japan Electrical Manufacturers’ Association (JEMA) September 23, 2009

  2. Encouraging the use of energy efficient products is important as a means to address climate change.Replacing old products that consume more electricity with energy efficient products, and theirs expanded use, will contribute to reducing Co2 emissions.Thus we, the electrical and electronics industry, consider that the use of energy efficient products worldwide will also help address global warming.

  3. Global Environmental Issues to be resolved by 2050 3 GDP The value of each item is indexed against its value in 2005 (value in 2005 is 1) Global economic development X 4.3 Per capita: x 3.1 2 X 1.4 Population Oil Crisis CO2 emissions 1 Accelerated world population increase Reducing the increased environmental impacts generated by increased population × 0.5 IndustrialRevolution Increased significance of global environmental issues 0 1700 1950 1960 1970 1980 1990 2000 2010 2050 1800 1900 2025 Source: OECD/IEA: “World Energy Outlook 2008” “Energy Technology Perspective 2008”

  4. Power Consumption of Home Appliances Source: Agency for Natural Resources and Energy, Government of Japan

  5. Penetration Rates of Consumer Durables in Japan Unit: % Source: Cabinet Office, Government of Japan

  6. Air-conditioners: Capacity2.8kW 2,184kWh/Y 1,411kWh/Y (1995) (2008) -40% Refrigerators: Liters 401 - 450L 800 - 900kWh/Y 370 - 410kWh/Y -54% (1998) (2008) TVs: Color CRT 21 inch (1995) 26V Flat Panel TV (2009) 124kWh/Y 70kWh/Y -44% Power consumption (per year) Reduction of Power Consumption Source: JEITAJEMA

  7. Smart Air Conditioner ● Technology innovation in the energy efficiency of air conditioners ①Smart heat exchanger ③Smart efficient fan ②Smart compressor with inverter Annual Power Consumption -40% Compared to air conditioners of 10 years ago. Source: JRAIA

  8. Environmentally Friendly Refrigerator ● Technology innovation in the energy efficiency of refrigerators ①High performance vacuum insulation ice insulation insulation Without Insulation With Insulation Heat Reduced annual power consumption (401~450L) Inverter compressor ②Intelligent compressor operation The inverter compressor unit provide finely tuned operation with far lower temperature variations, so the power consumption of a refrigerator with inverter compressor is lower than that of arefrigerator with standard compressor. • Source: JEMA • *This is not data for a specific refrigerator but approximate data • Derived from several refrigerators (401~405L) in every each fiscal year.

  9. Reduced Power Consumption by Flat Panel TV (Resource Conservation) ● Resource Conservation # Greater functionality together with enhanced resource conservation # Slim, lower weight design # Use of recycled plastics ● Reduced annual power consumption 124kWh/Y 70kWh/Y energy efficiency -44% 26V Flat Panel TV (2009) 68×44×9 : 9.6Kg (including TV stand) 21 inch CRT TV(1995) 52×48×48 : 23.4Kg ● Chemical Substances & Recycling # Non-use of specific chemical substances # Non-use of lead-solder circuit boards

  10. Mobile Phone Energy Efficiency (Resource Conservation) 1985 170 X 55 X 220 mm (3kg) 1987 170 X 42 X 110 mm (900g) 2009 109 X 50 X 15 mm (125g) *Standby time: 6 hours in 1985 → 600 hours in 2009 (100 times) *Output power: 5 watts in 1985 → 0.2 watts in 2009 (1/25)

  11. Global Production of Room Air Conditioners(2008) Europe, etc (1%) U.S. (2%) Japan (6%) Central and South America, Mexico (3%) Asia (88%) (excl. Japan)  ・China  ・Korea  ・India  ・Singapore  ・Thailand  ・Malaysia, etc. Production of Air Conditioner 84M units Source: Fuji Chimera Research Institute

  12. Global Production of Refrigerators (2008) Japan (3%) Europe etc (16%) U.S. (7%) Asia (65%) (excl. Japan)  ・China  ・Korea  ・India  ・Singapore  ・Thailand  ・Indonesia  ・Vietnam, etc. Production of Refrigerator 78mil units Central and South America ・Mexico etc (10%) Source: Fuji Chimera Research Institute

  13. Global Production of Flat Panel TVs(2008) Japan(9%) Europe etc (23%) Asia (48%) (excl. Japan)  ・China  ・Korea  ・Taiwan  ・India  ・Thailand  ・Malaysia  ・Indonesia ・Vietnam, etc. Production of Flat Panel TVs 120Munits Central and South America, Mexico etc (20%) Source: Fuji Chimera Research Institute

  14. Global Production of Mobile Phones(2008) Europeetc(2%) Japan(3%) Central and South America, Mexico etc (1%) U.S. (1%) Asia (93%) (excl.Japan)  ・China  ・Korea  ・Taiwan  ・India  ・Malaysia, etc. Production of Mobile Phones 1240Munits Source: Fuji Chimera Research Institute

  15. Semiconductors are the Key to Saving Energy Green FabsManufacture Green Society Energy-Saving Social System GreenEnd-Products Energy-Efficient IT Products and Home Appliances Green Product JEITA-JSIA

  16. Global Supply Chain for Air- Conditioners Air-Conditioner Parts Intermediate commodities Compressors Heat Exchangers Assembled in China, Taiwan, Thailand, Malaysia, Indonesia, Singapore, Australia, UAE, Italy, UK, Spain, Russia, France, Sweden, Germany ,Italy, India, USA etc. Countries importing from ASEAN (example) France, Spain, Belgium, Italy, Poland, Sweden, Austria ,Germany, Greece, Turkey, Australia, New Zealand, UAE, Iran, Saudi Arabia, Kuwait, Argentina, Taiwan, Hong Kong, China, Japan, USA Source : NNA

  17. Global Supply Chain for Refrigerators Parts Refrigerator Intermediate commodities Compressors Evaporators etc Assembled in China, Thailand, Vietnam Singapore, Malaysia, Russia , Indonesia, Brazil Australia. Egypt, USA, UAE, Sweden, Germany, Spain, Hungary, Poland, Turkey Countries importing from Thailand (example) Russia, Taiwan, Saudi Arabia, Oman, Iran, India, Kuwait, Lebanon, Jordan, Bahrain, Qatar, Pakistan, Yemen, Turkey, Australia, Japan, Vietnam, Malaysia Source : NNA

  18. Global Supply Chain for Flat Panel TVs Flat Panel TV Intermediate commodities Parts Liquid crystal modules Image processing units Tuner units I/O terminal units Assembled in China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Thailand, Mexico, Brazil, Vietnam Inverter units China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Singapore, Thailand China, Taiwan, India, Indonesia, Japan, Korea, Malaysia, Thailand, Mexico, Brazil Stands Covers Remote controls Housing Speakers

  19. Global Supply Chain for Mobile Phone Mobilephones Intermediate commodities Parts Liquid crystal modules Signal processing boards Camera modules Brazil, China, Chinese Taipei, India, Korea, Japan, Malaysia Assembled in Brazil, China, Chinese Taipei, India, Korea, Japan, Malaysia Speakers Microphones Batteries Keyboard switches Covers Antennas

  20. Industry-wide Message to WTO 1. We consider energy and resource conservation to be an important issue in terms of the environment. We in the electrical and electronics industry always have the importance of energy and resource conservation at the forefront of our minds from when we start designing/manufacturing our products. 2. The developing countries play a significant role in the supply chain for the manufacture of products that contribute greatly to energy and resource conservation. 3. We wish to contribute to environmental preservation by sharing the benefits that can be reaped from the effects of energy and resource conservation.