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BOB HIGA PowerPoint Presentation

BOB HIGA

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BOB HIGA

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Presentation Transcript

  1. BOB HIGA The Magic of Customer Centricity

  2. 8 Tenets of Customer Centricity

  3. 8 Tenets of Customer Centricity 1. Having situational conversations versus making presentations

  4. 8 Tenets of Customer Centricity 2. Asking relevant questions versus offering opinions

  5. 8 Tenets of Customer Centricity 3. Focusing on solutions and not only relationships

  6. 8 Tenets of Customer Centricity 4. Targeting business people instead of gravitating toward users

  7. 8 Tenets of Customer Centricity 5. Relating product usage instead of relying on features

  8. 8 Tenets of Customer Centricity 6. Competing to win – not just to stay busy

  9. 8 Tenets of Customer Centricity 7. Closing on the buyer’s time line (instead of yours)

  10. 8 Tenets of Customer Centricity 8. Empowering buyers instead of trying to “sell’ them

  11. BOB HIGA The Magic of Customer Centricity