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FJU campus express Marketing Research

FJU campus express Marketing Research. By Bernice, Eric, Karen, Sherry, and Tina. SWOT analysis. FJU campus express Marketing Research. 1. Strengths. Familiarity:

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FJU campus express Marketing Research

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  1. FJUcampus expressMarketing Research By Bernice, Eric, Karen, Sherry, and Tina

  2. SWOT analysis FJU campus expressMarketing Research

  3. 1. Strengths • Familiarity: We are fully familiar to the environment of FJU. That enables us to reach every corner and speed up the delivery procedure.

  4. 2. Weakness • Insufficient Labor and Transportation: We are now temporarily in lack of enough labor and large transportation for heaps of goods or long-distance delivery.

  5. 3. Opportunity and Opponent • First Professional Express Co. : We begin the campus delivery business in the first place, and we have the first chance to occupy the market.

  6. 4. Threat • Post Office: The official delivery service of the post office might be the one. People tend to trust the conservative service provider.

  7. FJU campus expressMarketing Research Promotion

  8. Promotion through Media • Radio station • Internet pop-up ad. • TV commercial film • DM • Campus bulletin board posting

  9. Logo

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