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Magna International Inc.

Magna International Inc. Agenda. Company History Key Strategic Issues Resourced Based Company SWOT Analysis Company Performance Alternatives Decision Criteria Recommended Course of Action Implementation and Contingency Plan. Company History.

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Magna International Inc.

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  1. Magna International Inc.

  2. Agenda • Company History • Key Strategic Issues • Resourced Based Company SWOT Analysis • Company Performance • Alternatives • Decision Criteria • Recommended Course of Action • Implementation and Contingency Plan

  3. Company History 1957: Frank Stronach opened a one-man tool and die shop called Multimatic 1960: Received its first auto parts contract with General Motors to produce metal-stamped sun visor brackets 1962: Magna Electronics Corporation Limited became a public company on the Toronto Stock Exchange under the symbol MG 1969: Multimatic merged with Magna Electronics Corporation Limited, a publicly traded aerospace, defence and industrial components manufacturer 1970: Automotive operations expanded to include a greater number of stamped and electro-mechanical components 1973: Magna Electronics Corporation Limited changed its name to Magna International Inc. 1976: Magna implemented a major product diversification strategy and divisions were organized into main product groups 1957 1960 1962 1973 1976 1969 1970 1960 1970 1980

  4. Continued 1979: Magna enters the automotive plastics business 1981: Magna sells its aerospace and defence operations 1984: Magna formally adopts a Corporate Constitution, entrenching its previous long-standing commitment guaranteeing the rights of employees, shareholders and management to share in the profits they help produce 1987: Magna organizes its manufacturing divisions into Automotive Systems Operating Groups to become full-service suppliers for many key systems of the automobile 1989: Magna co-designs and co-develops the integrated child safety seat, recognized by the Smithsonian Institute as one of the great innovations of the 1980s 1990: Ford Motor Company awards Magna the first major program to supply “bolt-in” door modules incorporating all interior door hardware 1992: Magna obtains a listing on the New York Stock Exchange 1984 1989 1992 1987 1979 1981 1990 1980 1990 2000

  5. Continued 1996: Magna undergoes a major European expansion, acquiring a number of European-based automotive systems suppliers 1998: Magna acquires Steyr-Daimler-Puch, one of the world’s leading automotive technology and engineering companies with complete vehicle assembly capabilities 1999: Magna is named the world’s top auto parts company in Forbes Magazine 2000: Magna spun off MEC, one of its business operations, as a separate public company 2001: Magna announces the formation of the Magna Steyr group 2005: Magna improves strategic positioning by privatizing three public subsidiaries (allows it to better exploit competencies) 1996 1999 2005 1998 2000 2001 1980 1990 2000

  6. Key Strategic Issues

  7. Resource Based Company SWOT Analysis

  8. Company Performance

  9. Alternatives

  10. Decision Criteria

  11. Recommended Course of Action

  12. Implementation and Contingency Plan

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