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Music Formats. Intro to Radio Broadcasting. CHR. Contemporary Hit Radio Current popular music It can include a variety of styles from Rock – Dance Target audience is 18-34 Heavy Teen Influence 63% Female Q102 CHR/Pop 96.5 CHR/Rhythmic. CHR/Pop Chart. CHR/Rhythmic Chart.
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Music Formats Intro to Radio Broadcasting
CHR • Contemporary Hit Radio • Current popular music • It can include a variety of styles from Rock – Dance • Target audience is 18-34 • Heavy Teen Influence • 63% Female • Q102 CHR/Pop • 96.5 CHR/Rhythmic
Format Characteristics • Music- Current hot selling songs • News- Very little except mornings • Features- Shows, skits • Contests & Promotions- Lots! • Commercials- Well produced
Using Cool Edit How to edit
Recording • Hit Record button • Hit OK • Begin Speaking • If you mess up, just read again • You can edit out bad parts • If you hit Stop, select FILE…CLOSE
Playing Back • Hit Play or Spacebar • Yellow line is where it begins playing • Click anywhere • Time on clock
Let’s Do This… • Record this… • “My name is ______ and I love to eat ________ and my favorite room in my house is my ___________.” • Then play it back.
Selecting Audio • Click & Drag • For editing • Adjustments • Arrows moves left side • Shift + Arrow moves right side
Copy, Cut, Paste • Listen for & select “________ and my favorite room in my house is” • You can select in play mode • Don’t press pause • Make sure you selected just that • Make any adjustments to the front & back ends with arrows • Delete on keyboard or Edit…Cut
Copy, Cut, Paste • That doesn’t sound good! • Undo (Edit, Undo OR Ctrl+Z) • Change it to this by editing: • “My name is ______ and my favorite room in my house is my __________ and I love to eat ________.” • Paste is Edit…Paste or Ctrl+V
Saving Properly! • File… SAVE AS • This is VERY IMPORTANT!
Saving Properly! • Select your folder • Student Projects… Your name • Type in the name • Change file type to • Windows PCM (.wav)
Record This… • "THE LAZY DOG RUNS AND JUMPS OVER THE QUICK BROWN FOX“ • Don’t read your recorded sentence too rapidly or with a lot of expression. • Using the cut & paste method of editing, change the sentence so that when played back it will say: • "THE QUICK BROWN FOX JUMPS OVER THE LAZY DOG“ • Don’t leave too much space between edits. End of Day 1
AC • Adult Contemporary • “Soft Rock” • Adult-oriented Pop/Rock • No hip-hop or hard rock • Playlist will consist of songs from the 80s-00s. • Mostly non-current music • Target Audience is 25-54 with a focus on Females • B101 Philly • 96.9 AC Start of Day 2
Hot AC • Hot Adult Contemporary (MIX) • Plays same music as a Hit Radio station but avoids music that appeals to only to younger listeners • Slightly harder rock music • May occasionally play dance hits • Alternative Hits • Play list will consist of songs from the 90’s with only a few selections from the 80s. • The target demo is 25-44 Adults, mostly females.
Soft AC • Soft Adult Contemporary • LITE, MAGIC, SUNNY • Plays only the softest Contemporary Pop recordings and leans very heavily on soft sounding recordings from the 70-90s. • Easy Listening • The target audience is female 25+.
Review • CHR stands for what? • Contemporary Hit Radio • AC stands for what? • Adult Contemporary • What gender do both generally target? • Females • Between CHR & AC, which format plays many former hits? • AC Start of Day 3
Urban Contemporary • Current Rap, Hip-Hop, Club, R & B • Target females 18-34 • Hip announcers • Mix shows, countdown shows • Contests & Promotions • Power 99
Urban AC • Softest contemporary R&B music mixed with R&B recurrent music • Favors older music over new music • “Today’s R & B and Classic Soul” • Target audience is Female 25-54. • 105.3 WDAS-FM • 107.9 WRNB-FM
Using Cool Edit How to use effects
Record this… • “Introducing… the principal of GCIT… the one, the only, ____________”
Let’s Edit • Cut out any blank space at start & end
Amplify • Make it Louder • Ctrl + A or Edit…Select entire wave • Use Presets ONLY! • You can preview • You can UNDO
Echo • Select the name only • Transform…Delay Effects…Echo • Use only presets • Preview 1st
Other Effects • Introducing • Try a Delay preset • The principal of GCIT • Try a Flanger preset • The one…the only • Try a Stretch preset End of Day 3
AOR- Mainstream Rock • Album-Oriented Rock • Extensive play lists of all rock music • 50% old, 50% new • Males 25-44 • 93.3 WMMR • Features blocks of music: • Lunch Time Song of the Day • Perfect Album Side • Locals Only Start of Day 4
Classic & Active Rock • Classic Rock • Mainstream Rock of the 60s-80s with little or no current Rock music included • Target audience is male 25-54. • 102.9 WMGK • 94.1 WYSP • Active Rock • Mostly current music • Target audience is male 18-44 • Edgier music, metal, hard rock
Modern Rock/Alternative • AKA new rock or alternative rock • Mainstream alternative rock music • Cutting edge and current hits and music on the past 6 to 12 months.
Alternative Rock Chart End of Day 4
Cool Edit Mix Up & Effects
Country • Most Popular Music Format • Hit Country • Current country hits & country songs that may go back only 10 years. • The target is 25-54 adults • 92.5 WXTU
Review • AOR stands for what? • What gender does AOR target? • Which AOR format plays many older rock songs? • Which format is the most popular in the U.S.? • Which format? • 102.9 • 93.3 • 94.1 • 92.5
News/Talk/Sports • Variations • All-News • News/Talk • Sports/Talk
News • News • Twenty-minute blocks • Segments • Traffic • Weather • Financial • Sports • Local • National
News • Usually they break for commercial after each segment • Announcing style is authoritative & informative • KYW-AM 1060
News/Talk • Talk Station • All conversation between host & listener • Some announcers are bold or buddies • Most stations provide news segments regularly • 1210 WPHT-AM
Sports/Talk • Discuss sports & sports news • Take calls like talk stations • Hosts can be bold or buddies • May have on-air sporting events • 610 WIP-AM • 950 /97.5 WPEN-AM/FM
Review • AOR stands for what? • CHR stands for what? • Which format plays many recurrent hit songs? • Which format? • Q102 • 93.3 • 101.1 • 98.9