Putting The REALTOR ® Party & RPAC to Work

1. Putting The REALTOR® Party & RPAC to Work Charlie Oppler 2013 REALTOR Party Disbursement Liaison

2. Where Your Money Goes • REALTOR® Party Resources – from dues dollars • RPAC Disbursements – from voluntary investments AND dues dollars

3. REALTOR® Party + RPAC =Unparalleled Grassroots Power A Winning Combination

4. REALTOR® Party Association Resources in 2012 • Nearly 550 REALTOR® Associations • Tapped into 3,000advocacy & community outreach programs

5. Never before have we touched so many REALTORS® in so many states with NAR community outreach and advocacy resources.

6. REALTOR® Party Resources • Campaign Resources • Member Mobilization Tools • RPAC Fundraising Tools • Housing opportunity and Smart Growth Grants • Game Changers – funding for unique ideas developed by REALTOR® Associations

7. Your Advocacy Dollars: Served Up Five Ways • Federal RPAC Disbursements • Federal Issue Campaigns • State/local Candidate Campaigns • State/local Issue Campaigns • Housing opportunity, smart growth, diversity grants

8. RPAC Federal Disbursements

9. RPAC Three Ways • Direct Contributions • “hard dollars” given directly to candidates • Opportunity Races • directed only to REALTORS® • Independent Expenditure Races • directed to public independent of campaign

10. RPAC’s Winning Track Record-- Independent Expenditures & Opportunity Races In 2012 • Involved in 96 races • Won 76 races • 79 percent win rate

11. Breaking it Down:Opportunity Races 20 Primaries • Won 15, lost 5 = 75% 76 General • Won 61, lost 15 = 80% 96 TOTAL • Won 76, lost 20 = 79%

12. Breaking it Down:Independent Expenditures • 2012 Primary Election Targets: • Rep. Gary Miller (R-CA) - WON • Rep. Marc Veasey (D-TX) – WON • Rep. Gary Peters (D-MI) – WON

13. Breaking it Down:Independent Expenditures • 2012 General Election Targets: • Rep. Brad Sherman (D-CA) - WON • Rep. Gary Miller (R-CA) - WON • Rep. Tom Latham (R-IA) - WON • Rep. Judy Biggert (R-IL) - LOST • Rep. Tom Reed (R-NY) - WON • Rep. Mike Fitzpatrick (R-PA) - WON

14. Top 10 PACs in 2012—RPAC Still LeadsDirect Candidate Contributions Hundred Million $

15. RPAC Supports Pro-REALTOR® Candidates-- Regardless of Party • 2012 RPAC Direct Contributions • 54 percent Republican • 46 percent Democrat • The MOST BIPARTISAN of “Top Ten”

16. 2010 Top Independent Expenditure Groups Interest Groups

17. 2012 Top Independent Expenditure Groups Interest Groups

18. State/Local Candidate Campaigns

19. State/Local Candidate CampaignsTen Times Bigger in 2012 • 242 Independent Expenditure Races • In 38 States • Compared with 29 races in 10 states in 2011 • Won 68 percent of primary races • Won 63 percent of general election races

20. Grooming REALTORS® at State/Local Level In 2012: • Supported 47 REALTORS® • Elected 26 REALTORS® to public office

21. Polling is Key 174 Surveys in 2012 • 57 Primary polls • 91 General Election polls

22. Candidate Training Academy Pilot Sessions in Pennsylvania and Nevada • More to come in 2013

23. Success Stories In Close Race, Southwest Riverside (CA) REALTORS® Help Elect Friend to County Supervisor Office SouthEast Valley Association (AZ) Helps Elect One of Their Own to Chandler City Council — Posted at www.realtoractioncenter.com/rpi Washington State REALTORS Score Victory in Edmonds Mayor’s Race Idaho REALTOR® Re-Elect Tireless Champion to Pocatello City Council Los Angeles Area REALTORS Move Quickly to Win City Council Special Election Arcadia (CA) REALTORS® Put Facebook to Work in City Council Election Victory Oklahoma Association Goes Beyond PAC Contributions to Help Elect Two REALTOR®Champions Pennsylvania Association Helps Elect Two REALTOR® Champions to General Assembly

24. Some of the Mailers

25. State/LocalIssue Campaigns

26. State/Local Issue CampaignsFive Times Bigger in 2012 • From 11 Issue Campaigns in 2011 to 52 in 2012 • Fighting transfer taxes, saving the mortgage interest deduction supporting transportation projects, among the campaigns

27. Success Stories Kansas & Maryland REALTORS® Save Mortgage Interest Deduction for State’s Itemizers Hilton Head (SC) REALTORS® Partner With Mayor for Balanced Land Management Posted at www.realtoractioncenter.com/rpi Oregon REALTORS® Pass Ballot Measure 79 and Stop Unfair, Double Taxes Virgin Islands Association Takes on Historic Preservation With Issues Mobilization Grant Los Angeles Area REALTORS Defeat Double Transfer Tax Santa Fe REALTORS Bring New Life, and Housing, to “Tired” Commercial Area North Dakota Association Stands Up for Local Control in Property Tax Battle -- and Wins! REALTORS® Help Bring Light Rail to Hampton Roads, VA Transfer Tax Victory in Louisiana

28. Putting it All Together

29. Other groups may have more money, but we have something they don’t…

30. We have… • Politically active REALTORS® in every city and township • Three Way Agreement • Issues that Matter to All Americans • Bipartisan Advocacy

31. REALTOR® Party Resource Guide • Campaign Resources • RPAC Fundraising Tools • Housing Opportunity & Smart Growth grants • Game Changers www.realtoractioncenter.com/rpi

32. So, What Are You Waiting For?

33. Don’t Waste Another Minute, Another Week, Another Month • Invest in RPAC • Inspire colleagues to invest in RPAC • Get your state/local association behind a REALTOR ® Champion for public office • Get your association involved in a state/local issue campaign

34. Putting The REALTOR® Party & RPAC to Work Charlie Oppler 2013 REALTOR Party Disbursement Liaison