Which ​ ​ is ​ ​ Better: ​ ​ Site Optimization ​ ​ or ​ ​ Traffic Optimization

1. Which​​is​​Better:​​Site Optimization​​or​​Traffic Optimization

2. In today’s advanced world it is very difficult to run an online business without online marketing because people are way more comfortable with online​​services​​than​​offline​​ones. The Online market is growing rapidly day by day and with this growth, other IT companies like ​PHP web development services ​are also increasing. Online marketing has become very huge and is also known as internet marketing​​or​​digital​​marketing. Digital marketing is the best and modern way to promote your business. It has many methods but It has only two important stages, one is Site Optimization and the second one is Traffic Optimization. Today we will see,

3. out of these two which is the best way to promote your business and where you​​should​​invest​​in​​online​​marketing. Site​​​​Optimization First, we will talk about Site Optimization which is also known as On Page Search Engine Optimization and can help your business to rank well in search engine with the help of relevant keywords. Nowadays everyone is using search engines to find products and services for almost every possible requirement. Whether it is personal or official, their first choice is online​​resources. If you are doing an online marketing of your business, you always have to watch it or test it regularly and if you don’t keep an eye on it, you are

4. wasting your money. Whether it is your landing pages, graphics or applications,​​be​​a​​sharp​​and​​smart​​watcher. Keep on checking, how many potential customers are actually turning into the real customers. If the ratio is balanced, your online marketing is going well but if the ratio is unbalanced, it is a matter of concern and you need to tell​​your​​online​​marketer​​to​​put​​quality​​on​​your​​website. Traffic​​​​Optimization Due to the great demand of online services, IT sector is booming and as a result, a number of web development companies such as ​PHP web development companies in USA businesses​​with​​their​​traffic​​optimization​​campaigns. ​are emerging and are helping

5. If you are doing online marketing of your business, it is essential to do a comparison. Compare the percentage of relevant and irrelevant traffic, as this​​is​​the​​best​​way​​to​​eliminate​​worthless​​traffic​​or​​clicks. After comparison, you will get the transparent conversion data and You will be able to do essential changes to improve your website’s performance. Always pay for the right traffic and don’t waste money on wrong unworthy traffic. For example, if you take out 20% of worthless traffic from your website, within​​a​​few​​weeks​​your​​cost​​per​​conversion​​will​​get​​dropped​​by​​80%. It is sometimes very tricky to decide between Website optimization or Traffic optimization and you keep thinking where to spend your precious time and resources. So for that question, both these ways are equally effective for any business campaign and the priority selection depends on your​​campaign. However, it is good to start with quality traffic because it is very important to have quality traffic in order to make your services or business better. Except for exceptions, this could be the better idea to pick first, among these​​two​​ways. Source​​:​​​https://goo.gl/LzTE3a