Enhancing Efficiency with Lean Tools: Strategies for Sales and Marketing Success
Discover the power of Lean principles in our comprehensive guide on efficient sales and marketing strategies. This document details various Lean tools including the 5S methodology, SMED for quick changeovers, and Kaizen for continuous improvement. Gain insights into how we equip our sales force with effective online training, integrate joint indirect sales activities, and enhance our Technology Center with world-class demos. Explore practical applications and strategies that help reduce inefficiencies and improve overall operational productivity.
Enhancing Efficiency with Lean Tools: Strategies for Sales and Marketing Success
E N D
Presentation Transcript
LEAN IN THEORY AND PRACTICE
LEAN - IN THEORY & PRACTICE • Technology Center Strategy • Which LEAN-tools do weuse? • 5 S • SMED • Kaizen • So whatis new? • Control room • Samples / Reprocentret • Flexowash - CLEANINKING • Pass-Werk • X-rite
STRATEGY: PART 1 OF 3 EQUIP OUR SALES FORCE WITH THE RIGHT SALES TOOLS
ONLINE TRAINING STRATEGY: PART 1 OF 3 +
STRATEGY: PART 2 OF 3 HORIZONTAL INTEGRATION
STRATEGY: PART 3 OF 3 BRING MORE CUSTOMERS INTO THE TECHNOLOGY CENTER WORLD CLASS DEMO’s
LEAN tools: 5 S Sorting Straightening out (or Set-in-Order) Sweeping (or Shining) Standardising Sustaining (or self-discipline)
LEAN tools: smed Change-Over Optimisation orSMEDSingle Minute Exchange of Die
Machine running Change-over Internal External External Machine running Machine stop Total change-over time LEAN TOOLS: SMED External Activitiesthatcanbeperformedwhile the machine is running Internal Activitiesthatcanbeperformedonlywhile the machine is stopped Therefore, as the internalactivitiesarecausing downtime, they have to bereduced and made more efficient
Change-over time Total time Step 1 Define internal/external Step 2 Move external Step 3 Reduce internal Step 4 Step 5 Reduce external Step 6 Standardise Investment LEAN TOOLS: SMED • Remember • SMED is • 70% attitude • 20% training • 10% technique
Control room Samples Example of SMED analysis Kaizenchart Nilpeter Press Quality Certificate Print test with pre-presscompany to highlight/discuss print qualityissues
joint Indirect sales & marketing activitIes Develop labels designed with the aim of demonstrating the full capability of Nilpeter’s technology Joint indirect sales & marketing activities with co-suppliers Reprocentret Raflatac Flint Zeller-Gmellin Kurz Stork … and many more A part of being “… your printing partner”for our customers
JOINT INDIRECT SALES & MARKETING ACTIVITIES • Indirect joint sales & marketing activitIes
FUTURE ACTIVITIES IN THE PIPELINE • Incorporate the above in standard print demonstrations • Finalise 5S project • LEAN setupfor screen • LEAN setupfor FP-4 • FA 4* trolleys POSSIBLE FUTURE • Segment-orientatedOpen Houses • Inspectionequipmentcombined with productivitymonitoring system (eg. CERM) • Ideas from you
THANK YOU FOR YOUR ATTENTION!
