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Overview Jeff Jaffe

Overview Jeff Jaffe. THE WORLD WIDE WEB CONSORTIUM. Lead Web to its Full Potential 385 Members (85 Full Members) Web ecosystem: users, developers, browsers, etc. 70 staff in US (MIT), China ( Beihang ), France (ERCIM) and Japan (Keio). TIM BERNERS-LEE

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Overview Jeff Jaffe

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  1. Overview Jeff Jaffe

  2. THE WORLD WIDE WEB CONSORTIUM • Lead Web to its Full Potential • 385 Members (85 Full Members) • Web ecosystem: users, developers, browsers, etc. • 70 staff in US (MIT), China (Beihang), France (ERCIM) and Japan (Keio) TIM BERNERS-LEE WEB INVENTOR AND W3C DIRECTOR

  3. HOW DOES W3C WORK? • Focus is to create standards that lead to commercial benefits • W3C accepts inputs from all and provides outputs to all • Each organization brings their expertise, perspective • Work organized into 5 “Domains” Interaction, UbiWeb, Accessibility, Technology and Society, Information • 65 Working Groups. Each has engineers from members with staff support • Liaisons with many organizations such as IETF, GSMAor ISOC. Mechanism in place if new liaisons needed in the area of payments • W3C Recommendations under Royalty-Free Patent Policy • W3C is ISO/JTC-1 PAS Submitter 3

  4. Participation

  5. OPEN WEB PLATFORM A platform for innovation, consolidation, and cost efficiencies. • Web pages are more beautiful, interactive and intelligent • A platform for “apps” • HTML5, CSS3 are broadly implemented • Rich multimedia • Numerous devices • Tools for social networking (privacy, security, identity) • The most interoperable platform in the industry 5

  6. A NEW WAVE of TRANSFORMATIONS Just as the Web has transformed everything… …It will transform everything again 6

  7. Web Payments • The Web has enabled a huge volume of payments (“In 2012, B2C ecommerce sales grew 21.1% to top $1 trillion for the first time” by eMarketer) • New ways to monetize services • Advertising is no longer sufficient • Newspapers with the freemium model (free + subscribers) • Games with free start levels; payment for further levels • Payments on Mobile are increasing • “Growth of Non-Cash Payments Continues Unabated “(World Payments Report 2013) • The Open Web Platform is the reference standard for cross-device implementation, can it handle payments? 7

  8. Actors & Ecosystem 8

  9. Challenges • A complex set of ecosystems with insufficient standardization. Consequences include: • No instant gratification for one off purchases: Each merchant requires account setup and entry of payment information • Poor and variable user experience across sites and across payment systems • Explosion of the number of payment systems • Poor security • High levels of fraud • High levels of transaction abandonment 9

  10. Vision for standards • Freedom of choice for users in how users pay • Consistency across all of the user's devices (same wallet) • Reduced complexity for merchants Value added services associated with payments, e.g. loyalty schemes, trackers • Improved security • Improved user experience • Greater transparency for transaction fees for both users and merchants • Promise for simplified person to person payments, and for offline payments. 10

  11. Vision for standards 11

  12. Vision for standards 12

  13. Benefits • Users • Greater choices for payments • Greater security • Greater consistency • Lower level oftrust required to merchants • Merchants • Easier to integrate new payment solutions • Fewer constraints and less risk in payment management • Lower level of trust required from users • Payment Service Providers • Easier innovation • Easier adoption by users and merchants • Higher security • Developers • Easier seamless integration • No need to investigate each and every payment service provider 13

  14. Requirements for Success • Building consensus on the best way to solve challenges to provide seamless experience for all • Importance of free competition to improve user experience, new features, ease of transactions across national borders, ... • An open, level playing field • Addressing a huge problem step-by-step; prioritize low-hanging fruit • Bringing representatives from all stakeholders • Reduce barriers to growth by standardizing the “minimal” set • Integrate with payment options (cards, NFC, secure hardware, cryptocurrencies) 14

  15. CRITICAL WORKSHOP SUCCESS FACTORS • Have open dialog • Have technical dialog • Get to know each other • Seek consensus Discussion will fuel agenda setting at W3C

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