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Effective Fundraising Strategies for Lions Clubs: Insights from PDG Clare Crawford

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yanni
61 diapositives · 774 Views · Aug 16, 2014

Join PDG Clare Crawford in Knoxville, Tennessee, for a seminar focused on innovative fundraising strategies tailored for Lions Clubs. This session covers the essentials of project selection and meticulous planning, emphasizing the SMART goals framework. We'll discuss how to measure success, debrief after events, and when to discontinue ineffective fundraisers. Explore various types of fundraisers, from sales and raffles to events and passive income strategies. Equip your club with the tools to maximize impact and community support in your service activities.

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Effective Fundraising Strategies for Lions Clubs: Insights from PDG Clare Crawford
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  1. A World of Ideas for Fundraising PDG Clare Crawford District 12-N Knoxville, Tennessee

  2. Why are you here in this seminar today? • What do you expect to get out of this session?

  3. What do we do?

  4. WE SERVE Lions’ Service Activities

  5. FIRST

  6. CHOOSE A PROJECT

  7. SECOND PLANNING

  8. Planning – first step Set GOALS SMART goals

  9. SMART Goals • Specific

  10. SMART Goals • Specific • Measurable

  11. SMART Goals • Specific • Measurable • Attainable

  12. SMART Goals • Specific • Measurable • Attainable • Realistic

  13. SMART Goals • Specific • Measurable • Attainable • Realistic • Time-based

  14. Plan the details Then do it

  15. AFTER How do we measure SUCCESS of a fundraiser?

  16. SUCCESS

  17. SUCCESS

  18. SUCCESS

  19. SUCCESS

  20. SUCCESS

  21. SUCCESS

  22. Club DEBRIEFING • What went well • What needs change • What to add or drop • Do it next year?

  23. Keep Records

  24. When is it time to DROP a fundraiser?

  25. DROP IT! • $ not at expected level • Effort is breaking up the club, causing disunity • Lack of support from members • Lack of support from community • Effort is “burning out” members

  26. DROP IT! • Takes too much time to plan it • It costs too much $ to do it in comparison with the $ raised

  27. TYPES OF FUNDRAISERS • SALES • RAFFLES • SOLICITATION of DONATIONS • EVENTS • PASSIVE • OTHER

  28. SALES

  29. RAFFLES • Make sure it is legal • Know local & state regulations

  30. SOLICITATIONS • In person • By mail • Newspaper/Radio/TV appeals • Traffic Stops

  31. Fun dog show County fair Golf Tournament Turtle derby Car show Horse show Variety show Boat cruise Bus trip Candy making Rodeo Wine tasting Cider making Pancake breakfast Beans & cornbread Chili Spaghetti EVENTS

  32. EVENT $ • Ticket sales • Parking attendants • Concession stand • Souvenir sales • Ads for program • Donations

  33. RECYCLING Metals Newspapers & magazines Cell phones Ink & toner cartridges PASSIVE FUNDRAISINGLITTLE or NO work required

  34. OTHER IDEAS • Community yearbook • Restaurant “round-up” • Memorial lights on Christmas tree

  35. SOURCES OF IDEAS • Lion Magazine

  36. SOURCES OF IDEAS • Lion Magazine • New Members

  37. SOURCES OF IDEAS • Lion Magazine • New Members • Zone Meetings

  38. SOURCES OF IDEAS • Lion Magazine • New Members • Zone Meetings • USA Canada Forum

  39. SOURCES OF IDEAS • MD Forums & Conventions