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This overview discusses the latest developments in the solar and wind markets, featuring insights from key interviews with industry leaders, including Durell Coleman, Andrew Harner, Diana Lin, and Pedro Silva. Our analysis includes customer acquisition costs and case studies from 20 cities across 5 states. We also explore current turbine costs and the impact of federal incentives on market dynamics. With strategic planning, we aim to connect with new potential customers while addressing barriers like permitting and local information. Join us as we shape the future of sustainable energy!
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D.C. VeritasWeek 5: Demand Creation TEAM: Durell Coleman Andrew Harner Diana Lin Pedro Silva “Vertical Axis Wind Turbine”
Last Week Overview • Outlay the solar and wind markets • Companies and Consultants interviews • Analyzed the Customer Acquisition Cost • Case Studies in 20 different cities in 5 states • Actualized turbine cost • Including Wind and Incentives variables • Research and contact new “potential” customers • Plan our future…
Residential Solar Market: Kyocera SOLARCITY Customers Own Installers Evergreen BP Solar LEASING Canadian SUNGEVITY Customers Third party SHARP Own Installers BP Solar LEASING or PPA
Residential Solar Market: SunPower SUNRUN Customers Third party Sharp Kyocera LEASING MULTIPLE SELLERS & SUNPOWER Customers Third party & Cert. Installers SunPower
Wind Market TODAY: Bergey Customers SUMMARY • None of the top 10 offers leasing or PPA • Biggest barriers are permitting and local wind info. • New FED incentives ! Cert. Installers Bergey
Web funnel Referenced to our web site Year 1 Year 5 300 000 hits 100 000 hits Fill out savings calculator 70% 50% Send request to sales 30% 20% Reconnection with viable customer 30% 30% Visit to site 80% 80% Close sale 10% 20% Total Revenue Total Revenue 1.44 million 18.14 million
Our Value Proposition D.C. Veritas Customers Third Party D.C. Veritas LEASING