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Applications are our Future

Applications are our Future. Dennis Tsichritzis Fraunhofer-Gesellschaft INTEROP-ESA Geneva Feb 23, 2005. Applications are our Future. Times are changing in IT How shall we respond? Applications as Impulse for Restructurings in German IT Research Landscape What should we do?.

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Applications are our Future

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  1. Applications are our Future • Dennis Tsichritzis • Fraunhofer-Gesellschaft • INTEROP-ESA • Geneva • Feb 23, 2005

  2. Applications are our Future • Times are changing in IT • How shall we respond? • Applications as Impulse for Restructurings in German IT Research Landscape • What should we do?

  3. Times are changing Technology / Products / Services / Markets / Investors • Is it a tremor or an earthquake? • 10 +1 Signals

  4. Margins are razor thin Hardware: From key technology to commodity Software: From golden goose to quasi free From importing experts to outsourcing jobs

  5. Markets From corporate driven To consumer driven From rational to modish

  6. Investment in IT From strategic investment To normal capital investment From productivity engine to a cost factor

  7. Companies From start-ups and growth companies To Mergers and Acquisitions From Births to Funerals

  8. Venture Capitalists From chasing ideas To looking at markets and profits From vapor to bucks

  9. Marketing • From selling products • To selling services • From telling to listening

  10. Outsourcing • From „They build, we collect“ • To „Oops! They are moving up the chain“ • Production and R&D have no natural barrier

  11. Software • From proprietary • To open source • Ho do you profit by giving something away?

  12. Technology Innovation • From technology push • To market pull • People want holes not drills

  13. Research directions • From peer vision • To application needs • From Prophets to Bishops

  14. 10+1/ Originality and Novelty • From big bang • To intellectual closure • Concepts static, ontology dynamic

  15. We are becoming middle aged • Rich, fat and slow to move • There is nothing wrong but stop behaving like teenagers!!

  16. Applications are our Future • Times are changing in IT • How shall we respond? • Applications as Impulse for Restructurings in German IT Research Landscape • What should we do?

  17. Move up and get involved in: • Health, Transport, Energy, Materials, Entertainment, Education, etc. • Get 10% of all the action

  18. SmartHouse Example External devices: Phones, Notebooks, Cars, Wearables … PC Phone Satellite thermoset Applications: Internet Shopping Home delivery Remote metering Tele-Security Remote maintenance … Security Energygauge RF Wireless RemoteControl(s) Light Sockets waterheating Audio/Video Copper Coax Optical ServiceGateway & System-Manager Sanitaryfacilities Householdappliances According to Fraunhofer IMS

  19. Materials: Adaptronics Materials with integratedactors and sensors can change their structure and adapt to external conditions. Reduction of vibrations, adaptive regulation of safety belts, active suspension of the motor Reduction of vibrations for more precise positioning of robots Automotive Robots Adaptive artificial limbsVibration and noise reduction of diagnosis systems as MRT Medicine

  20. Logistics: Innovative material flow system MultiShuttle • Innovative storage and transport system • Transport of cases / bins • Wide range of application due to combination of storage and transport • Energy supply via rail • Autonomous operating, low price vehicles • Scalable performance(up to 500 dual cycles/hr) • Storage capacity and throughput adjustable • Suitable for unfavorable building sites

  21. Health: Rapid Development of Medication The impact and the toxicity of new pharmaceuticals will be detected by genome- and protein-expression tests. The individual reaction of patients to pharmaceuticals can be demonstrated. Quick identification of pharmaceutical targets by a high-throughput screening Impact profiles New pharmaceuticals will be applied to cells or cell-systems in order to get knowledge about their effect on the human body faster In-vitro test

  22. Health: Regenerative Medicine - Project Cellprom • Main task:Nanoscapes • Development of procedures and devices to create nanoscale macromolecular landscape • Principle:Cellforming • Surface imprinting of cells by nanoscapes • Development of Cell Programming Devices • Result: NanoLandscaper New generation of nanobiotechnological equipment

  23. Security: Estimated European Market

  24. Image Analysis / Structure Reconstruction -CH3 -CH2-CH3 -CH3 -CH2-CH3 -CH2-CNHS -CH2-CNHS -COOH Text Analysis / Entity Recognition -COOH Reconstruction of Published ChemSpace including PatentSpace Life Sciences: Patent Mining for investment with long-term impact („freedom to operate“)

  25. Strategic Planning: Geographic Data Mining • Integration of geographic and economic parameter • Revenues • Competition • Assortment • Customers • Topology • Geographic distribution How is the purchasing power distributed? How is the product affinity? Where is the customer living?

  26. Applications are our Future • Times are changing in IT • How shall we respond? • Applications as Impulse for Restructurings in German IT Research Landscape • What can we expect?

  27. GMD´s pre-merger Profile • Founded in 1968 • Federal Computer Center • Focus on Basic Research in Information- and Communication Technology • 1200 Employees • Budget DM 180 Mio • Percentage of Third Party-Revenues: 30% • Percentage of Industry Revenues: 7%

  28. Fraunhofer´s Takeover and Transfer of Institutes • Integration of 8 GMD Institutes • 2002 Integration of the Heinrich-Hertz-Institute into Fraunhofer-Gesellschaft

  29. Joseph von Fraunhofer (1787 - 1826) Researcher discovery of “Fraunhofer Lines“ in the sun spectrum Inventor new methods of lens processing Entrepreneur head of royal glass factory

  30. Fraunhofer Profile in 2004 57 institutes 12 700 employees € 1 billion research budget • 7 Alliances • Microelectronics • Production • Information and Communication Technology • Materials and Components • Life Sciences • Surface Technology and Photonics • Defense and Security Research

  31. Fraunhofer Institutes and Reseach Alliances Production (founded in 1998) • IFF Magdeburg • IML Dortmund • IPA Stuttgart • IPK Berlin Information and Communication Technology (founded in 2000) • AIS St. Augustin • FIRST Berlin • FIT St. Augustin • FOKUS Berlin • IAO Stuttgart • IDMT Ilmenau • IESE Kaiserslautern • IGD Darmstadt • IITB Karlsruhe • IPT Aachen • UMSICHT Oberhausen • IWU Chemnitz • TEG Stuttgart • IMK St. Augustin • IPSI Darmstadt • ISST Berlin • ITWM Kaiserslautern • SCAI St. Augustin • SIT Darmstadt • IIS Erlangen • BIOMIP St. Augustin Materials and Components(founded in 1997) • EMI Freiburg • IAP Golm • ICT Pfinztal • IFAM Bremen • IKTS Dresden • ISC Würzburg • ISE Freiburg • IWM Freiburg • IZFP Saarbrücken • LBF Darmstadt • WKI Braunschweig • ITWM Kaiserslautern (Guest) Microelectronics(founded in 1996) • ESK München • HHI Berlin • IAF Freiburg • IDMT Ilmenau (Guest) • IIS Erlangen • IISB Erlangen • IMS Duisburg • IPMS Dresden • ISIT Itzehoe • IZM Berlin Life Sciences(founded in 2000) • IBMT St. Ingbert • IGB Stuttgart • IME Schmallenberg • ITEM Hannover Defense and Security (founded in 2002) • EMI Freiburg • IAF Freiburg • ICT Pfinztal Surface Technology and Photonics Research for ministerial departments (founded in 1998) • IPM Freiburg • IST Braunschweig • IWS Dresden • FEP Dresden • ILT Aachen • IOF Jena • IITB Karlsruhe • INT Euskirchen

  32. Revenue Distribution of all Fraunhofer Information and Communication Technology Institutes 80 80 Est. Actual 2003 Percentage of Revenues % Percentage of Revenues % 70 70 Production 60 60 SurfaceTech+Optics 50 50 Percentage of Rev from industry % 40 40 Percentage of Rev from industry % Microelectronics IC-Group Materials 2005 30 30 Life Sciences IC-Group 20 20 IC-Group 2004 IC-Group 10 10 2003 0 0 0 10 20 30 40 50 60 70 80 90 100 0 10 20 30 40 50 60 70 80 90 100 Percentage of Public Funding % Percentage of Public Funding % 2004: Est. 2005: Budget

  33. Applications are our Future • Times are changing in IT • How shall we respond? • Applications as Impulse for Restructurings in German IT Research Landscape • What should we do?

  34. What should we do? Go seriously for applications! Example: Frauhofer ITWM Institute for Business and Technical Mathematics in Kaiserslautern Optimal Rev Distribution Development of ITWM ITWM

  35. If we are not there, They will be here

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