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Distracted Driving. University of Mary Hardin-Baylor College of Nursing and Central Texas Regional Advisory Council Injury Prevention Committee. Spring 2010.
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Distracted Driving University of Mary Hardin-Baylor College of Nursing andCentral Texas Regional Advisory CouncilInjury Prevention Committee Spring 2010
UMHB Nursing Students:CourtniSladek, SN Sarah Schlichting, SN Tamara Littlefield, SN Hannah Jones, SN Angela Ellingson, SN CTRAC Injury Prevention Committee Chair: Susan Burchfield
Pre-Test Resource: http://www.oprah.com/oprahshow/Your-Brain-on-Texting-Quiz
One third of teens admit to texting while driving… Some will never make it home.
Distracted Driving Video TV MA Graphic….Watch at your own risk!! http://www.youtube.com/watch?v=SC3x7K3EOTk
Statistics • 71% of people between 18 and 49 admit they talk on the phone or text while they drive. • 500,000 people are injured each year in accidents involving distracted driving. • 6,000 people are killed in accidents involving distracted driving each year. • 29 states have laws restricting texting and driving
Why is distracted driving increasing? • Technology is becoming more advanced and more portable • We live in a fast paced world where we like immediate gratification. • This generation does not like to be bored!
It’s not about where your hands are, but about where your focus is… • It is still just as dangerous to talk on a hands free device • There is a difference in talking on the phone and talking to a passenger in the vehicle, it has been proven less dangerous. Drews, F., Pasupathi, M., & Strayer, D. (2008). Passenger and cell phone conversations in simulated driving. Journal of Experimental Psychology, 14(4), 392-400.
So you’re a good texter? • It does NOT matter if • You text fast • You don’t have to look at the phone to dial or text • You consider yourself a “good” or “experienced” driver Cooper, J, & Strayer, D. (2008). Effects of simulator practice and real-world experience on cell phone-related driver distraction. Human Factors, 50(6), 893-902.
Other Distractions • Eating • Drinking • Changing radio stations • Changing CDs • Picking music on an iPod • Using a GPS • Using internet on phone or in the car • Putting on make up
A Comparison of the Cell Phone Driver and the Drunk Driver Strayer, D.L., Drews, F.A, & Crouch, D.J. (2006). A Comparison of the cell phone driver and the drunk driver. Human Factors & Ergonomics Society, 48(2), 381-91.
Cell Phone Driver vs Drunk Driver • “The relative risk [of being in a traffic accident while using a cell phone] is similar to the hazard associated with driving with a blood alcohol level at the legal limit." • 699 motor vehicle accidents. 24% of these were using their cell phone within the 10 minutes of the accident.
Cell Phone Driver vsDrunk Driver • Distracted Drivers: • More rear-end collisions. • Longer reaction times • Shorter following distance • Longer acceleration times • Drunk Drivers: • neither accident rates, reaction time nor recovery of lost speed following braking differed significantly. • Overall, drivers in the alcohol condition exhibited a more aggressive driving style.
Proposed Solutions • Change people’s driving behaviors • Implement and enforce stronger traffic laws • Continue to research and advance technology Mohebbi, R., Gray, R., & Tan, H. (2009). Driver reaction time to tactile and auditory rear-end warnings while talking on a cell phone. Human Factors, 51(1), 102- 110. Constant, A., Salmi, L., Lafont, S., Chiron, M., & Lagarde, E. (2009). Road casualties and changes in risky driving behavior in france between 2001 and 2004 among participants in the gazel cohort. American Journal of Public Health, 99(7), 1247-1253. Sarkar, S., & Andreas, M. (2004). Cellular phone use while driving at night. Adolescence, 39(156), 687-700.
In Conclusion • Distracted driving is dangerous • People have created ways to decrease it • We need to do our part to tell others and SAVE LIVES!
“Your Brain on Texting” Oprah and her No Phone Zone team test three drivers who claim to be good at texting while they drive. http://www.oprah.com/oprahshow/Testing-Text-Messaging-Drivers-Video
Texting Simulation ActivityWe need a VOLUNTEER!!! A series of pictures will be flashed on the screen and you are to try and remember as many as you can and then recite them when your done The first time you will be responding to a text message that you will receive on the phone provided Then the exercise will be repeated with no texting to evaluate your attention to details with and without distractions
